Ad Position: For ads that are serving on the mainline (or even on the first search engine results page), an increase in bids could help increase your impression and click traffic. Impression Share Reporting – New reporting options are now available...
Live Search has added a fourth mainline position for its search ads in the UK. Live Search added a fourth mainline in the U.S.last September. Writing on the adCenter blog, Tina Kelleher says, "After listening to your feedback around wanting to...
Microsoft Increases Mainline Ads on Live Search from 3 to 4 From figuring out where your ad is in the Live Search results to tracking conversions, the Live Team wants the Learning Center to help with every step of the process.
Microsoft ran tests that found adding a fourth mainline ad (the ads that appear above the organic results) increased clicks. The top 2 mainline ads will continue to get an extra placement at the bottom of the page as well.
