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  1. 8 Lessons Learned From Owning a Search Agency for 15 Years

    Banner ads (no ad networks, no remarketing, just banners on sites) These tools can help you win more business by including competitive, keyword, and specific ad performance data in your proposal. Image Credit: http://blog.smartbear.com/wp-content...

  2. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    But what if your brand is new to the Google+ game or you're team has been investing most of their energy and resources into other networks with more bells and whistles? The rest of the social networks make us pay for that segmentation.

  3. Social Media Monetization in a 'Mobile First' World

    Because the popular social networks not only amass a large number of users, but those users are also highly engaged, this affords the opportunity to deliver billions of ad impressions every month. Hence, the mobile-first networks have a built-in...

  4. 5 Brilliant Ways to Use #Hashtags in Social Media Marketing

    The pop-culture adoption of hashtags helped push hashtags into other social networks. In the minutes following the ad, the Esurance Twitter account added more than 40,000 followers, more than doubling its followers in a matter of minutes.

  5. Susan Wojcicki Replaces Salar Kamangar as Head of YouTube

    Let's hope that YouTube does not make the same mistake and doom its chance to be pioneers in creating the next generation of content networks and unseat the traditional media establishment. All three of them rose up through the ranks in the ads...