SEO News

Ad Game

RSS
  1. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    But what if your brand is new to the Google+ game or you're team has been investing most of their energy and resources into other networks with more bells and whistles? +Post ads on the Google Display Network have been out of beta for several...

  2. 4 Reasons You Should Start Obsessing About AdWords Quality Score

    The AdWords game is a lot like real estate – it's all about location. You don't need to be card shark to tip the odds in your favor, but you do need to understand the rules of the game – whether you like them or not – if you want to play.

  3. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    Remove the In-App game category from your campaign. Here's a screenshot of this in-app game category in the AdWords interface: There are a few factors that may cause unqualified traffic, such as mobile devices, campaign targeting, ad copy – but...

  4. Social Advertising Revenues Forecast to Grow 31% in 2014

    But with networks like Tumblr and Instagram joining the advertising game in late 2013, the social space is set for high growth in 2014 and beyond. With many social networks maturing over the past two years and investing in advertising platforms, it...

  5. Can You Build Buzz Like Brands Advertising in the Super Bowl?

    If you're going to spend $4 million for a 30 second ad spot, what's another $100,000 to extend that promotion beyond just the game? I hope for a great game and that advertising continues to push our craft forward, especially digitally.

  6. The 2014 Super Bowl Commercials Just Kicked Off

    In fact, both football fans and digital marketers can now get a sneak peek of some of this year's Big Game ads on the YouTube Ad Blitz pregame gallery. For example, one of the plays recommends: "Have a Game Plan for Agile In-Game Marketing.

  7. SEO Basics: 8 Essentials When Optimizing Your Site

    The goal of foundational SEO isn't to cheat or "game" the search engines. Think your title as a 4-8 word ad, so do your best to entice the reader so they want to click and read more. And essential. SEO will help you position your website properly...