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Ad Clicks Adwords Rotation

  1. How to Move an AdWords Campaign Without Breaking it

    When moving ad groups between campaigns, make sure that higher-level campaign settings, such as ad delivery, rotation, and campaign-level negative keywords, don't hinder your recently-moved ad group. Impressions, clicks, and conversions were down.

  2. Compare & Contrast: Ad Guidelines At Overture & Google

    For instance, an ad in the top position with Google AdWords failing to get a 0.5 percent clickthrough rate on Google alone or 1 percent if on Google and its ad partners such as AOL may be dropped from rotation (the rate is less for other positions).