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  1. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Google search manipulation starves some websites of traffic – PCWorldHarvard Business School associate professor Ben Edelman, who is a paid Microsoft consultant, puts out another anti-Google study, this time on flight search, and reports an "85...

  2. SES New York Keynote Speaker Says Internet is TV’s Best Friend

    Television networks, providers, brands, and agencies must continue to unshackle themselves from dated business and advertising models and rediscover television as a new medium. He holds a Master’s degree in Computer Information Systems from Bentley...

  3. Unruly Launches Tool to Predict ‘Shareability’ of Video Ads

    Some of the world’s top advertisers and their agencies, including ZenithOptimedia, have been beta testing the product. Sarah Wood, Unruly COO and co-founder, added, “A wildly successful video ad is usually seen as a black swan, an outlier that's...

  4. Unruly Unveils Brand Tracker Interactive Infographic for London Olympics

    Based at Unruly’s London headquarters, the social video lab uses exclusive analytics to enable brands and agencies to predict the effectiveness and “shareability” of their video content before they invest in a campaign budget to disseminate it...

  5. Smaller-Screen Creative: Why Smartphones & Tablets Aren't Created Equal

    Though advertiser adoption of mobile-specific campaigns for either smartphone or tablet devices has been slower than user growth, consumers insatiable desire for the next best mobile gadget is forcing big brands, SMBs, and their agencies to not...

  6. 'The Power of Google' Senate Hearing is Must Watch TV Today

    From the 1950s through the 1970s, televised Senate hearings played a major part in shaping public opinion on topics ranging from organized crime and alleged communist infiltration of federal agencies to the war in Vietnam and the Watergate...

  7. Yahoo-Bing Search Alliance: 3 Key Findings All Search Marketers Must Know

    This wide-reaching study of paid search campaigns included data from more than 800 advertisers including Macy's, University of Phoenix, Kayak, Salesforce.com, Hawaiian Airlines, and other well-known brands and agencies, which in total spend over...