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  1. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    While most of the applicable penalties would fall under unnatural linking, we could see Google targeting sites and blogs that host poor quality blog post with bad outgoing links. And when you go and view that guest blog post in question, it...

  2. Matt Cutts on Links & How to Succeed With Content Marketing

    You're not going to get that guest post at a high-powered blog or any influencers tweeting your content unless you're producing something uniquely new and valuable. The idea of how to interact with the search engines and the web is different now.