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  1. Social, SEO & Content: How to Create a Potent Integrated Marketing Campaign

    If this is the first question you’re asking, it’s the wrong one, said the SES board member and president of Site Logic Marketing. Blogs (if you’re doing it right) are a more active type of medium versus your website, as the messaging on your...

  2. In Memoriam: Search Marketer Ron Jones

    Ron proudly and enthusiastically represented our industry as a SEMPO board member, conference speaker, educator, and author. He served on the Board of Directors for SEMPO, and his book, "Keyword Intelligence: Keyword Research for Search Social and...

  3. SES Accelerator: Search & Social in San Diego on February 10, 2011

    The keynote speaker for SES Search & Social Accelerator will be Mikel Chertudi, Vice President of Online & Demand Marketing at Adobe and a member of the SES Advisory Board. SES Accelerator is programmed by leading industry practitioners and SES...

  4. Social Media Insights from TripAdvisor CEO Steve Kaufer

    He also finds time to raise four children and is an active board member for the charitable organization Caring for Carcinoid Foundation (CFCF). Steve Kaufer is the energetic founder and CEO of highly successful TripAdvisor, whose suite of companies...

  5. Content Promotion for Link Marketing

    One way to tackle community sites: have someone on your staff become an active member offering solid advice and insight. Once they've developed a solid reputation in the discussion board, add a signature with a link to your content.

  6. Yahoo Confirms Icahn Proxy Fight

    A University of Michigan graduate with a degree in business administration and a J.D.degree from Columbia University Law School, Shaye is also a Fulbright Scholar, member of the New York State Bar, and serves on the Board of Trustees of the Motion...

  7. The Search Engine Update, December 18, 2001, Number 115

    I can easily believe this, but for the most part, it is only listings 1 through 3 that will enjoy the wider distribution to major search partners such as Lycos and Yahoo, across the board. If you are not a member and somehow are receiving a copy of...