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  1. The New Inbox: The Intersection of Email, Mobile & Social Marketing

    For example, on Facebook if you log in or open an account, you have to use an email address. What's the next best thing or the next action you expect them to take and how do you make that clear? You might find that someone who engages with you in...

  2. How Google’s Mobile Best Practices Can Slow Your Site Down

    See if Google is crawling your mobile content by checking log files for Googlebot-Mobile. While Google is to blame for not taking this into consideration in its recommendation or taking action from the feedback they’ve been given, it isn't entirely...

  3. Google Shares 7 Tips With Free Web Hosting Sites to Avoid Penalties

    Watching your server log files for sudden traffic spikes for a newly-created website. We try hard to be granular in our actions when protecting our users and search quality, but if we see a very large fraction of sites on a specific web host that...

  4. Google Won't Pause New Privacy Policy - Should They Have To?

    If you cancel your Facebook account and log in again a year later, your profile will reactivate. Congress are asking important questions of Google, but I have one for Congress: what would you like Google to do as far as data retention and purging...