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  1. Amazon's 4 Pillars of Success: A Preview of Jeffrey Eisenberg's Pubcon SFIMA Keynote

    DG: Is Amazon just so far ahead of everyone else it's game over? JE: The game is not over. SEW recently caught up with Eisenberg, partner at Eisenberg Brothers and Associates, and the author of Call to Action and Waiting For Your Cat to Bark?

  2. Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

    From a tour of a restaurant's ocean view to an interview with a conference speaker, people want to watch more video across industries, products, and services: percent of all respondents would like to see more product description or service...

  3. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    Remove the In-App game category from your campaign. Here's a screenshot of this in-app game category in the AdWords interface: Here are a few quick action items to take within your GDN campaigns in terms of thinking about tablet traffic via the GDN: