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  1. Remarketing Across Ad Exchanges With DoubleClick Search

    Although on your site, the user does not complete the conversion action You have a clear conversion action on your site and you are tracking it using a Floodlight (or multiple Floodlights) in DS. Similarly, those who've taken one action on your...

  2. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    Their call-to-action to sign up for their newsletter is inviting and to-the-point. But it need not be that way. After all, everybody needsgood and reliable information when it comes to money. So it should not be difficult for financial institutes...

  3. Panda 4.0 Help: Google Clarifies Tremors, 3 Analogies for Diagnosing Hits

    Then you can hopefully take action. Then it’s up to you to take action. You plan to see the latest action flick, based on incredible reviews. Then, after analyzing more companies impacted by Panda 4.0, I wrote a follow-up post here on Search Engine...