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  1. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    American Customer Satisfaction Index (ACSI) Measuring social media ROI can be a daunting task, but not impossible. Check out these handy formulas for calculating tangible social media benefits – advertising, content, leads,research, support, sales...

  2. Yahoo Virtually Tied With Google On Customer Satisfaction

    I've looked through the ACSI site to see if the different classifications are an issue, but I've had no luck. You can find the actual data from the ACSI here. Postscript 2: ACSI tells me "figures are comparable across categories and that the same...

  3. Search Mandatory On All U.S. Government Web Sites by End of '05

    Search is, in many ways, second choice for most users," said Larry Freed, chief executive officer of ForeSee Results, which sponsored portions of the ACSI poll. According to a just released memo (PDF) from the U.S.government's Office of Management...