Google Suspends AppNexus From Exchange Over Policy Violations - ClickZ Why would Google be looking to acquire this property and is it a good fit are questions that have yet to be answered by the companies involved - though there are many...
Ad Exchange for non-guaranteed inventory Yahoo has undergone much scrutiny in the past year, especially since Microsoft attempted to acquire it. to Integrate Right Media and AMP Ad Management Platforms, But When?
Today, Yahoo announced that Right Media Exchange will feature LucidMedia's patented ClickSense contextual advertising. Yahoo to Acquire Right Media Buyers and publishers will be able to contextually categorize 60 vertical channels in Right Media...
On February 1, 2008, Microsoft made an unsolicited proposal to acquire your company. Last year, we bought Right Media, an exchange that enables buyers and sellers of online advertising to come together.
Microsoft Wants an Ad Exchange TooNot to be left out of the ad exchange party, Microsoft plans to acquire AdECN, an online ad exchange similar to Right Media (acquired by Yahoo) and DoubleClick's (soon to be acquired by Google).
Microsoft Wants an Ad Exchange TooNot to be left out of the ad exchange party, Microsoft plans to acquire AdECN, an online ad exchange similar to Right Media (acquired by Yahoo) and DoubleClick's (soon to be acquired by Google).
Not to be left out of the ad exchange party, Microsoft plans to acquire AdECN, an online ad exchange similar to Right Media (acquired by Yahoo) and DoubleClick's (soon to be acquired by Google). The idea of an ad exchange is similar to a stock...
DoubleClick Takes Ad Exchange on the RoadApparently DoubleClick's new ad exchange is a bit more than vaporware, or a pretty bow to put on the package to entice potential acquirers. AOL on Ad Technology Buying BingeA day after it announced it would...
Back in October, Yahoo announced that it had acquired a 20-percent stake in the auction-based ad marketplace, and would take a seat on the Right Media Exchange to help monetize its non-premium inventory.
If the exchange does get built, and Google does acquire DoubleClick, that will make one more way for Google and Yahoo to compete head-to-head. DoubleClick announced plans for the exchange in April, shortly before Google announced its plans to...
That uncomplicated exchange cut to the heart of the debate. Given that Diller has been Chairman and CEO of both Paramount Pictures and Fox, Inc.before really getting warmed up after leaving Fox to acquire QVC and a string of name brand Internet...
Google To Acquire Urchin Web Analytics Firm SEW Blog, Mar. The story is now crossing the wires that it's official, IAC/InterActive Corp will acquire Ask Jeeves for $1.85 billion in stock. Google filed their first annual report (10-K) with the...
Mamma plans to acquire an email marketing/popup-under firm, adds new advertising features and sees its stock skyrocket after announcing a fourth quarter profit. Mamma's stock has been hot -- so hot that the US Security and Exchange Commission has...
Quigo Launches Content-Targeted Advertising Platform AdSonar Exchange's listings system allows advertisers to select the type of site where they want their ad to appear, for example travel, and then provides specific content topics for...
It's uncertain who, if anyone, would wish to acquire it. This company was then renamed the Walt Disney Internet Group and known as DIG, after its New York Stock Exchange symbol. In the middle of 1998, Disney took a large stake in Infoseek, in...
