We all set up whiteboards in our respective locations (Philly, New York, San Diego, London, Paris, and Tokyo), and used handy tools like Google Hangouts to have live brainstorming sessions. We kept rolling with content production, but really let...
So you’re stuck with the Google keyword tool as your comprehensive and easily-accessible data source. The simple truth is: you shouldn’t rely on individual datapoints coming out of Google's keyword tool.
From day one, Google’s mission has been to “organize the world's information and make it universally accessible and useful. Quite simply, Google was not designed specifically to drive traffic to websites as some seem to think.
Translation: If you’re porting your Google AdWords ads over to Facebook and not taking advantage of the unique features the platform offers, your experience may not be optimal. Are we accusing Facebook of using bots to drive up advertising revenue.
Traditionally only accessible via high-powered consumer research technologies like Dynamic Logic, Google's solution allows for tailored outreach based on standard demographic targets (age/gender/geographic), as well as “custom audiences” built...
The report suggested that the service would be accessible at drive.google.com and would also be available as a desktop application. Google is reportedly set to launch its much-anticipated GoogleDrive online storage service as early as this coming...
But what happens when companies run search ads on Google or display ads on Facebook? For example, sites created by companies and agencies serving government entities must be "508 compliant," meaning that they must be accessible to people with...
Google is readying a Dropbox-like service and will soon enter the cloud computing storage market, according to the Wall Street Journal.The GoogleDrive service is expected to allow users to store documents, photos, and videos on the cloud and make...
For example, this summer we created a study about the most expensive keywords on Google AdWords – it was our biggest SEO initiative ever, and the success of the effort relied on good old-fashioned media outreach to outlets like Wired Magazine, CBS...
Note: Don't obsess over keywords for SEO, because meta description is not a ranking factor for Google's algorithm. Tip: A Google Feedburner link works well for RSS. The Google+1 button can also be grouped with social widgets to encourage users to...
The limited beta release of Google+, a social networking service designed to compete directly with Facebook (it's like Clash of the Titans, folks - place your bets) has proved so popular that Google was forced to shut down the invite process due...
Turning to basic search from a mobile device, Google's Search by Voice, which so far had only been available in English, Mandarin Chinese and Japanese, is now also fully accessible in French, German, Italian and Spanish.
Just about ten days ago, we reported on the launch of the new Google search results pages (SERPs). Strangely the search button really suffers from this new design - which implies that Google wants us to search less, and perhaps, find more.
Google Analytics has a useful visualization to show how segments like keywords compare to the mean for various metrics. You can quickly spot issues on 3/2 when Google leads tanked and 4/6 when Yahoo leads decreased.
The item in the video [example above] is a wearable cross between a smart phone, a web cam, a projector, and a massive instantly accessible "google" to let you immediately interact with everything. I think that will translate to more ad business...
Search engines such as Google employ engineers who are visually impaired. However, these sites lack the overall ability to be accessible to most browsers, including browsers for the blind and disabled.
According to findings of a November 2007 Google study, mobile search queries from iPhone users surged at the end of 2007, eclipsing all other smart phone platforms -- even though Apple's smart phone market share is only a fraction of the other...
Like the Hatfields and McCoys, agency creative and SEO teams remain locked in a continuous feud divided by a line in the Google sandbox. One must drive traffic. Even if a site uses AJAX, key content must be accessible to spiders for indexing.
Videos can potentially be shown in web search results on Google, or together with the web results on Yahoo and Ask. The Idiocy of Google's Paid Link Crusade, Search Engine Guide My Google AdSense Referrals Wishlist, JenSense
Ask.com has stepped up its game, launching a new multi-faceted search interface that sets it apart from other search engines, and giving Google users a legitimate reason to give Ask.com a try. Outside the industry, when people think about search...