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  1. 10 New Media Trends Shaping the Lives of Modern Consumers @ClickZLive #CZLNY

    For example, American Airlines offers access to the Admirals Club lounge for free if your Klout score is high enough, and Caesars Palace will give "points" for tweeting and posting to Facebook. Zuckerberg mentioned the Nest thermostat and other...

  2. Google AdWords Adds Consumer Rating Annotations

    AdWords said it only shows "your business’s highest survey ratings, emphasizing the areas where your customers notice you’re doing a great job," and that data gleaned from Google's Consumer Surveys represents a more objective picture of a business...

  3. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Give them access to free content. Brazilians enjoy ads that: Contain geographically relevant information Don't send them to a website out of the app. Global mobile advertising is projected to rise 37.4 percent in 2014 to reach spending of $18 billion.

  4. The Pros and Cons of Big Data Democratization

    While there is plenty of material that analyzes the data ownership debate, data democratization involves the access, usage, and (more importantly) the decisions influenced by multiple groups conducting research and making recommendations to the...

  5. Google's Universal Privacy Policy Class Action Lawsuit Dismissed

    Plaintiffs sought damages from Google, arguing the search and social giant "made money using information about them for which they were provided no compensation beyond free access to Google's services," according to U.S.