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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Does corporate have access to dashboards and reporting? Can locations or regions access dashboards and reports? How long does it take for publisher sites to update my information? How do we report issues with information being listed on search...

  2. Mobile Advertising Measurement: Winning the Long Game

    Achievement unlocked: The user has received access to a new achievement. A user's purchasing behavior is vital information and you can leverage this knowledge in your app's favor. In-app analytics also gives you the ability to gather basic...

  3. Google Censorship Ruling in Canada Has Worldwide Implications

    The implications are enormous since if a Canadian court has the power to limit access to information for the globe, presumably other courts would as well. Also in May, European courts ruled in favor of a Spanish man who brought a case against...

  4. Why Brands Should Provide Content Based on Users, Not Just Their Mobile Device

    According to the 2014 Mobile Behavior Report by ExactTarget, 91 percent of survey respondents said having access to content anyway they wanted it was somewhat or very important to them, and 83 percent said having a seamless experience across all...

  5. China Blocks Google Ahead of Tiananmen Square 25th Anniversary

    It's terrible that the Chinese citizens are denied access to basic information that affects them directly. How would you response if you began losing access to information via the Internet? According to Greatfire.org, the blockage is limiting...

  6. 5 Fast Facts about the EU's Privacy Ruling on Google

    The flip side to this ruling is that those looking for an unbiased view of an individual may not be able to access public information about them through a search engine. I expect that the default action by search engines will be to take down...