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  1. What is SEM? Depends on Who You Ask

    SEM = Paid only" according to Bruce Clay, President of Bruce Clay Inc.a leading authority in search that provides search engine services, tools and training. This made perfect sense, as marketing naturally incorporates a wide array of tactics...

  2. Fake Online Reviews Cost 19 Companies $350,000

    Zamdel, Inc.d/b/a eBoxed A Magic Smile, Inc.aka Magic Smile XVIO, Inc. New York is going further. Regulators today announced their crackdown on illegal reviews, and have reached agreements with 19 different companies who will stop posting and...

  3. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Patrick Brown, Principal, Marketing Analytics, Adobe Systems, one wins. The goal of Share13 was to connect like-minded marketers and brands and hear from "them" about the future of search and the rise of earned media.