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Abandonment

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  1. How Personalizing Websites With Dynamic Content Increases Engagement

    The time delay between abandonment and return allows you time to influence the purchase decision through targeted personalized content. Another factor that supports the incorporation of personalized content comes from Forrester research, which...

  2. Mobile Consumer Spending: Big Data Insights for Holiday Retailers

    In their analysis of average order value, conversions, and cart abandonment, researchers found that global shoppers convert far less, but spend more on average per order. Mobile devices captured nearly 20 percent of all online shopping in Q3 2012...

  3. Conversion Optimization: Top 5 Places to Start

    If you are able to measure cart abandonment on your site, you’re ready to start testing product and service recommendations to increase your average revenue per order (I love ARPO). One of the easiest ways to gain credibility with any business...

  4. Second Life Tinfoil Hat Theory, Part 4: Who Do You Want to be Today?

    Further, the name system that has existed all these years is believed to be a source of signup abandonment. The signup abandonment issue is of significant concern to the Lab, as they have been trying extremely hard to entice new account holders to...