Provide benefits: Seniors can receive discounts on products and services through companies like AARP and at just about every diner and fast food chain. For the past 10-15 years, this specific market segment has statistically spent less time online...
I'd also make sure the local AARP or Senior Services agencies knew about this service and linked to it on their websites. I'm literally besieged by emails offering cheap links. I can grab 100 one-way PR 4 links for $200 or less.
Ad sales are conducted directly or through their media network which includes AARP, ABCNews.com, Aetna, AOL, Elsevier, GE, Health.com, Ingenix, iVillage, Medhelp, United Health Group, U.S. A few weeks ago, I got a chance to speak to Dean Stephens...
Not if they've received an invitation to join the AARP. Are corporate executives embracing Twitter and blogs? A survey of top executives at U.S.companies reveals that only 1 percent of those over the age of 50 provide daily contributions to a work...
Notable examples include AARP, which has many different resources including an active forums area; Senior Journal, which guides visitors to local services; and Senior.com, a site whose tagline refers to it as “Your Internet Community.
