It's important to recognize that marketing hyperbole doesn't usually qualify as strong, authoritative content. I've seen what works and what doesn't, especially at the enterprise level. What follows are 10 lessons that I have learned over the years...
The Limited Run claim might be read by some as laced with hyperbole. WHOA! Eighty percent bot clicks on Facebook Ads? Yikes! Limited Run’s allegations of Facebook ad traffic being 80 percent bots has made major news publications, from the New York...
I'm not given to hyperbole, but it's no exaggeration for me to call Tara Calishain one of the world's foremost experts on web search. Every now and then a book comes along that's a must-read for every serious searcher, and Tara Calishain's Web...
Warning: The links and descriptions below are from official press releases, and may contain marketing hyperbole, claims or euphemisms not necessarily endorsed by Search Engine Watch. Notable news and announcements from the web search world during...
Warning: The links and descriptions below are from official press releases, and may contain marketing hyperbole, claims or euphemisms not necessarily endorsed by Search Engine Watch. Notable news and announcements from the web search world during...
Warning: The links and descriptions below are from official press releases, and may contain marketing hyperbole, claims or euphemisms not necessarily endorsed by Search Engine Watch. Notable news and announcements from the web search world during...
Warning: The links and descriptions below are from official press releases, and may contain marketing hyperbole, claims or euphemisms not necessarily endorsed by Search Engine Watch. Notable news and announcements from the web search world during...
Warning: The links and descriptions below are from official press releases, and may contain marketing hyperbole, claims or euphemisms not necessarily endorsed by Search Engine Watch. Notable news and announcements from the web search world during...
Warning: The links and descriptions below are from official press releases, and may contain marketing hyperbole, claims or euphemisms not necessarily endorsed by Search Engine Watch. Notable news and announcements from the web search world during...
Warning: The links and descriptions below are from official press releases, and may contain marketing hyperbole, claims or euphemisms not necessarily endorsed by Search Engine Watch. Notable news and announcements from the web search world during...
Warning: The links and descriptions below are from official press releases, and may contain marketing hyperbole, claims or euphemisms not necessarily endorsed by Search Engine Watch. Search Engine Milestones for January 2004
Warning: The links and descriptions below are from official press releases, and may contain marketing hyperbole, claims or euphemisms not necessarily endorsed by Search Engine Watch. Notable news and announcements from the web search world during...
Warning: The links and descriptions below are from official press releases, and may contain marketing hyperbole, claims or euphemisms not necessarily endorsed by Search Engine Watch. Editor's Note: Danny Sullivan's continuing look at the...
Warning: The links and descriptions below are from official press releases, and may contain marketing hyperbole, claims or euphemisms not necessarily endorsed by Search Engine Watch. Notable news and announcements from the web search world during...
Warning: The links and descriptions below are from official press releases, and may contain marketing hyperbole, claims or euphemisms not necessarily endorsed by Search Engine Watch. Notable news and announcements from the web search world during...
The links and descriptions below are from official press releases, and may contain marketing hyperbole, claims or euphemisms not necessarily endorsed by Search Engine Watch. The month in review: abstracts from selected press releases and...
The links and descriptions below are from official press releases, and may contain marketing hyperbole, claims or euphemisms not necessarily endorsed by Search Engine Watch. The month in review: abstracts from selected press releases and...
You won't see promotional language or hyperbole because it won't help the user," says CEO Weinbaum. A longer, more detailed version of this article is available to Search Engine Watch members. Click here to learn more about becoming a member
You won't see promotional language or hyperbole because it won't help the user," says CEO Weinbaum. Business.com was once best known for spending an all-time record $7.5 million for its domain name. Today, it has quietly become one of the web's...
