SEO News

3 Series

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  1. seoClarity: In Mobile World, Search Result Placement Is Critical to Clicks

    The study - the first of a three-part series analyzing CTR for mobile and desktop users - collected data over 90 days during the summer to avoid any seasonal impact on the results. Search engine optimization - and where a website appears in search...

  2. Panda 4.0 Help: Google Clarifies Tremors, 3 Analogies for Diagnosing Hits

    You make an appointment with your doctor and she runs a series of tests. I provided initial P4.0 findings on my blog, which covered the power of the nuclear option, subject matter experts surging, forums benefitting, Phantom victims recovering, and...

  3. Mythbusting: 4 Content Marketing Misconceptions & How to Overcome Them

    Check your analytics too and see what types of content are resonating most – perhaps there is an opportunity to create a recurring and easily replicated series or franchise that could become your signature piece.

  4. Conquering Content Marketing, Step 3: Facing the 'Fans'

    Join us next month for part four of our content marketing series. Lisa Hughes, a New York-based content marketer for UK clothing and apparel company British Outfitters, was talking to her boss' boss, Holly Spaulding on an urgent weekend phone call.