SEO News

30 Day Challenge

  1. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    We hit our budget caps every day (we didn’t want to over-spend since sales were initially pretty slow) and approximately 70 percent of our traffic was coming from these devices. It was the user behavior that was the challenge.

  2. 4 Critical Elements of a Successful Content Marketing Team

    As agencies move to specialize in content marketing and companies launch their own internal content strategies, one significant challenge has quickly become apparent: Finding the right talent to comprise a team that can run a successful content...

  3. New Google Playbook Outlines 5 Essentials of a Mobile Strategy

    The biggest challenge today, according to Google, is educating or training marketers how to deliver on mobile's promise, with the right strategies and processes for specific goals. It can be an app download that leads to a purchase, or a shopping...

  4. Trick or Treat? 5 Fabulous and Frightening AdWords PPC Features

    This frequency can help to see the clicks that occurred within the 30-day timeframe and reduce irrelevant terms by adding negatives. The challenge with shared budgets is that the budget will be spent on a first-come-first-served basis for clicks.

  5. Facebook - A Love Story: Using Earned & Paid Media to Better Attract & Engage Customers

    One day Brandi Tysinger Temple (the heroine of this love story) mistakenly purchased a fabric that just wouldn’t work for the project she had in mind. For most people, a good love story is watching the journey from initial attraction, to wooing, to...

  6. World IPv6 Launch: What it Means for Content Owners & SEO

    That said, the growth of any new technology presents a challenge to the security community as they adapt the new space and possible attack vectors. Yahoo will be rolling out dual stack IPv4 / IPv6 support for its CDN and will also be adding support...

  7. AOL: We Got Matt Cutts (& You've Got to Try Something New)

    And if you are ready to write an entire novel in a month, you might want to sign up for who's novel writing 30-day challenge starts next month (Nov 1st). Cutts discussed a subject that many SEW readers will recognize from his personal...