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2011 Comscore Video Metrix

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  1. AOL Puts Entire Original Video Library on 22 Monetized YouTube Channels

    According to comScore’s Video Metrix for August 2012, YouTube's parent company, Google, and AOL are the two largest video content properties by number of video streams per month, which means this deal brings together the two largest video...

  2. comScore: Online Video Content Reaches Record 188 Million U.S. Viewers

    Today comScore released the latest data from its Video Metrix service, which shows that 188 million U.S. Video Metrix data prompted comScore to advise “caution” when interpreting even month-over-month trends let alone year-over-year trends.

  3. Average American Viewer Watched Over 200 Videos for Almost 22.3 Hours in July 2012

    Online Video Rankings for July 2012, which comScore Media Metrix announced on Friday. By comparison, the July 2012 YouTube partner data from comScore Video Metrix revealed that video music channel VEVO drew 43.9 million viewers, while gaming...

  4. Seeing the Colossal Increase at Yahoo Sites in comScore’s U.S. Online Video Rankings

    If you compare the latest data from comScore Video Metrix with the data from a year ago, then you’ll see there’s been a colossal increase in video viewing at Yahoo sites. In other news, the February 2012 YouTube partner data from comScore Video...

  5. Average Viewer Watched 23.2 Hours of Online Video Content in December

    According to the latest data from comScore Video Metrix, 182 million U.S. VEVO’s number one ranking was even more impressive since the service's December 8 launch meant VEVO was not live for the full month of December, which comScore based its...

  6. Online Video Trends in 2011: From YouTube Mobile to Major Redesign

    On Nov.comScore Video Metrix reported that 184 million U.S. The data from the comScore Video Metrix service for August 2011 provided a never-before-seen comparison of viewership across hundreds of the 20,000 YouTube partners and their channels.

  7. How to Visualize the Ridiculously Big Numbers Representing Global Online Video Usage

    According to comScore Media Metrix, nearly 1.2 billion people age 15 and older watched 201.4 billion videos online globally during October 2011. All of this data comes from comScore’s inaugural report on global online video viewing habits.

  8. Hulu Buries YouTube With 4x More Ad Views – Are Advertisers Afraid of YouTube?

    I’ve read the latest press release from “comScore Video Metrix, which says that 180 million U.S. Internet users watched online video content in August 2011 for an average of 18 hours per viewer. In contrast, YouTube says it is monetizing over 3...

  9. The Sun Never Sets on the Wide, Wide World of Online Video

    According to comScore Video Metrix, almost 1.2 billion unique viewers worldwide watched more than 137.5 billion videos in April 2011. So, in the Chinese market, the #1 video property is Youku, the #2 is Tudou, and the #3 is 56.com, according to...