SEO News

2007 q3 2008

  1. Battling Click Fraud is Important for All Involved

    Seems everyone sees the presence of click fraud, but we're just disagreeing about the numbers. Click Forensics published its numbers for click fraud during Q4 2008 and it appears the fraud numbers are climbing.

  2. Click Fraud Increased Slightly in Q4 2008

    Click Forensics has released click fraud data for the fourth quarter of 2008. The click fraud rate grew slightly year-over-year. Here are the primary findings: The overall industry average click fraud rate grew to 17.1 percent for Q4 2008.

  3. Online Display Ad Pricing Drops in Q4 2008

    Pubmatic has released online ad pricing data for the fourth quarter 2008. They found that ad pricing dropped in Q4, likely due to an all too unstable economy. Here's what they found: All sizes of websites (small, medium, and large) were down...

  4. Retail Search Ad Spend Up 33% So Far in Q4 2008

    SearchIgnite has released data showing that the search ad spend for retailers is up 33% so far in the fourth quarter of 2008. The reason appears to be that multi-channel marketers are funneling more money to search, which has strong data on ROI.

  5. SearchDay | Zappos + Twitter = Innovative Success!

    Today's Top Story: SageLewis Zappos + Twitter = Innovative Success! LINK LOVE Most companies use Twitter as a PR machine, covered in a thin veil of down-home personalization. But Zappos' CEO exposes a deep level of intimacy and behind the scenes...

  6. Click Fraud Declines Slightly in Q2 2008

    Click Forensics has released click fraud data for the third quarter of 2008. Overall, click fraud declined slightly. And by slightly, I mean barely noticeable. The overall industry average click fraud rate was 16.0% for Q3 2008, down from 16.2...

  7. Yahoo Q3 2008 Earnings: It Ain't Pretty

    Yahoo had its third quarter earnings call yesterday and the news wasn't pretty. I'm not really sure how much the economy can really be blamed for how dismal the news was. Search advertising should be one of the last sectors within advertising as a...