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  1. 15 Ways to Avoid Reputation Roadkill @ClickZ Live #czlny

    If you're the leader of your company, what you do reflects on your company's reputations. But] you can use social media monitoring tools so at least somebody is monitoring what's being said. Beal said it's smart to put people on call to monitor...

  2. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    Maybe get real teen girls to tell their story of why they're happy with who they are, not who the media says they should be. Lisa's team wrote on the company's blog almost every day, but it was a ghost town, and the only social activity was from a...

  3. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    Jon Cooper of PointBlankSEO has a few well-known examples of these, such as this round up regarding links versus social media. Solving problems for free can result in branding opportunities, foster positive relationships, boost your authority, and...

  4. The 2014 Super Bowl Commercials Just Kicked Off

    Based on new data released by Unruly Media, digital marketers now know that 60 percent of the most shared Super Bowl ads of all time were launched before Super Bowl Sunday. The marketing technology company also found the number of video shares has...

  5. 9 Things You Must Update When Moving Your Business Location

    Your website, email marketing templates, email signature, business cards, and be sure you let your marketing company know you've moved. Don't Forget Social Media! Here's one you probably didn't think of – any website that auto-charges your business...

  6. Effective Storytelling for Brands: How to Drive Discovery & Engagement

    Time shifting of media consumption is now mainstream with a few notable exceptions, namely live events. Before Facebook, Twitter, or Pinterest, Google was already amplifying consumer word-of-mouth by retrieving and highly ranking user-generated...