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  1. Doodle 4 Google 2014 Winner Invents Water Purifier to Make the World a Better Place

    By Charles Seagle, Mokulele Elementary School, Hawaii: "If I could invent one thing to make the world a better place it would be a Time Machine. Doodle 4 Google competition. She directed a team of Doodlers at Google's headquarters in Mountain View...

  2. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    I had a hard time believing that, based on the additional volatility I was seeing. ABR takes time on page into account and can give you a much stronger view of engagement. This recipe is guaranteed to drive low dwell time and a nasty hangover.

  3. Google Must 'Forget' Unfavorable Search Results in Europe

    This could be the new reality in Europe as Europe's high court has ruled that Google and other search engines are required to remove results that are deemed to "appear to be inadequate, irrelevant or no longer relevant, or excessive in relation to...

  4. How BuzzFeed Piggybacked on Mobile & Social to Quickly Build a Massive Audience

    One might wonder how BuzzFeed has been able to achieve such an impressive growth trajectory in such a short period of time. This mobile momentum is rather dramatic, but also makes sense when factoring in Facebook's significance to the overall...