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  1. Optimizing Search and Digital Marketing With Multi-Channel Attribution Modeling [#CZLSF]

    This was a multivariate test, where in addition to the button in hero, SAP tested body with images versus no images and then tested a more human-oriented image for the background of the hero – the big win was getting an offer (CTA) into the hero...

  2. How to Solicit Feedback from Prospects and Customers

    Please click the button below to tell us all about your experience. From First Click to Follow Up Lots of survey tools that interact with website visitors, chat boxes, help desks, click-to-call features can enable that communication.But unless we...