Today's Google Doodle may be the most moving logo Google has ever posted. The Doodle was created by a 12th grade Wisconsin student in honor of her best day: the day she was reunited with her father who returned home from Iraq after 18 months of...
A mother gives her son two ties for his birthday. He goes upstairs, puts on one of the ties, and comes back down to show his mother. She looks him up and down, then says, “What’s the matter, you didn’t like the other tie?
Paid search spend growth is relatively steady, but slowing from the impressive rates seen over the previous few quarters. U.S.mobile paid search spend increased astronomically, while organic search visits from mobile, mobile as a percentage of...
In January 2011, the Pew Research Center conducted a broad research initiative to better understand how people learn about their local communities in the "SoLoMo" era. Their findings further substantiated that the manner in which we communicate...
Google’s homepage logo today is a birthday tribute to archaeologist Howard Carter, who discovered King Tutankhamun’s tomb in 1922. The Google Doodle is an illustration of Carter standing in front of the sarcophagus, amid other ancient Egyptian...
A couple of weeks ago, Google was facing scrutiny from lawmakers over their human trafficking ads policy. In response, Google has now shed a little more light on some of the systems it uses to prevent bad ads from showing up on Google’s search...
If you want to seriously increase the likelihood of a Facebook ad’s success and impact on viewers in a social space already cluttered with multimedia, look no further than the good old ad image. Facebook ad images serve two main purposes: to draw...
Google claims it has cut in half the number of so-called "bad ads" being displayed across its networks, thanks to a combination of new technologies and improved detection methods to stop fraudulent services being offered.
Everyone knows the importance of testing and optimizing ads, yet no one seems to be doing it as often as they’d like to. A wise man named Bryan Eisenberg once said that successful companies run at least 30 tests a month (granted this includes...
Trover is a mobile local discovery app (iOS and it's backed by General Catalyst, Ignition, and Benchmark Capital. The app is built around "spatial browsing" and puts images at the center. Co-founder and CEO Jason Karas contends this is a...
Today, many TV viewers are using a mobile device while watching content, be it live, streamed, or otherwise. They’re breaking Twitter records during awards shows and hammering hashtags during shows like “Glee”, “Gossip Girl”, and “The Big Bang...
A year ago, the Department of Justice (DOJ) and Immigration and Customs Enforcement (ICE) seized 82 domains - mostly sellers of knock-off products, but this included a couple of torrent sharing sites.
Is there any real value to directory-based link building? The answer to this question depends on how you define “value”. There’s still a general place for marketing your online business on good quality directories.
Last week I was lucky enough to speak at eBay's Innovate developer's conference in San Francisco where the company introduced and gave more definition to its x.commerce platform. As background, x.commerce is meant to be the uber platform for small...
Q3 paid search spend reports from Covario, Rimm-Kaufman Group and Efficient Frontier/Context Optional show the despite economic concerns, paid search growth is strong, with 23 and 24 percent year-over-year increase in spend in the U.S.and globally...
Friends. Followers. Contacts. Circles. Social networks can be fun and productive for work or pleasure. But social networks are also time consuming – more than most of us probably care to admit. With the average person reported to have 130 friends...
A quick way to understand search in South Korea is to first examine what its top search engines Naver and Daum look like. Naver is Korea’s biggest search site and a typical homepage is filled with news, information, and online shopping.
It's been less than three months since Bing released its first iPad app. From day one, Bing has aimed to change the game of how people search on touchscreen devices. Today, Bing announced an update to it's popular Bing for iPad app.
A couple of weeks ago, an article at Advertising Age, caused a bit of a kerfuffle over whether SEM is advertising. Putting aside the curiosity that the author is a former Yahoo engineer who worked in – yes – their advertising division, let’s break...
One of the biggest topics in SEO right now is ‘social’ SEO – the idea that the more people engage with your brand/product/website in the social space by liking, tweeting, and hitting +1, for example, the more likely you are to be rewarded with top...
