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  1. Google & Bing Agree: Past SEO Success Guarantees You Nothing Today

    If you have an older site, one that has been around for 10+ years, you may have noticed newer websites taking positions you once owned on search engine results pages (SERPs). I wouldn't just say 'I'm number one for now and everything is great...

  2. How to Implement Adjusted Bounce Rate (ABR) via Google Tag Manager [Tutorial]

    If you're not familiar with dwell time, it's the time in between a user clicking through a listing in the SERPs, visiting that page, and then bouncing back to the search results. For example, if someone visits your page from Google, spends 10...