Articles on Yahoo Korea

RSS

Google Reveals Top Searches of 2013: From Nelson Mandela to Twerking

nelson-mandela

Google shares the moments that made up 2013 in its annual Zeitgeist video and interactive site that shows what mattered to people across the globe in the past year; on the top of the list was Nelson Mandela, actor Paul Walker and the iPhone 5s. Google shares the moments that made up 2013 in its annual Zeitgeist video and interactive site that shows what mattered to people across the globe in the past year; on the top of the list was Nelson Mandela, actor Paul Walker and the iPhone 5s. 0 Comments

Yahoo Year in Review 2012: Election, iPhone 5 & Kim Kardashian

Yahoo 2012 Year in Review

For the 12th consecutive year, Yahoo has revealed the most popular searches of the year. From memes and obsessions to scandals and viral photos, Yahoo managed to capture dozens of top 10 lists based on people's search queries. For the 12th consecutive year, Yahoo has revealed the most popular searches of the year. From memes and obsessions to scandals and viral photos, Yahoo managed to capture dozens of top 10 lists based on people's search queries. 0 Comments

Chinese New Year 2012: Google & Search Engines Welcome Year of the Dragon

google-year-of-the-dragon-2012

January 23 is Chinese New Year, and heralds the Lunar New Year of the Water Dragon. The dragon is perceived as a mystical and auspicious creature in Chinese cultures and this year is expected to bring prosperity and transformational change. January 23 is Chinese New Year, and heralds the Lunar New Year of the Water Dragon. The dragon is perceived as a mystical and auspicious creature in Chinese cultures and this year is expected to bring prosperity and transformational change. 0 Comments

Key SEO 2012 Trends in North Asia

korea-google

SEO will continue to grow up in 2012 to be much more influenced by the social, mobile, and local movements. Companies that successfully address, understand, and act on these movements will have a head start in the race for SEO excellence in Asia. SEO will continue to grow up in 2012 to be much more influenced by the social, mobile, and local movements. Companies that successfully address, understand, and act on these movements will have a head start in the race for SEO excellence in Asia. 0 Comments

The Other Googles: Succeeding on Foreign Search Engines

google-international

No SEM or SEO campaign should overlook the importance of Google. However, in certain markets, local competitors rule the roost. Names such as Baidu in Chaina, Yahoo Japan, and Yandex in Russia all offer unique marketing opportunities and benefits. No SEM or SEO campaign should overlook the importance of Google. However, in certain markets, local competitors rule the roost. Names such as Baidu in Chaina, Yahoo Japan, and Yandex in Russia all offer unique marketing opportunities and benefits. 0 Comments

Google Considering Bid for Yahoo?

google-yahoo

Google is working with potential partners to put together a bid for Yahoo. While Google could have plenty of motives for that bid, it may simply be joining the fray to ensure that competitors pay the maximum price for this major acquisition. Google is working with potential partners to put together a bid for Yahoo. While Google could have plenty of motives for that bid, it may simply be joining the fray to ensure that competitors pay the maximum price for this major acquisition. 0 Comments

Yahoo-Bing Integration Complete Everywhere but Korea

yahoo-microsoft-search-alliance-logo

Yahoo has finished transitioning to a Bing back-end in every country except Korea (where Bing will take over by the end of the year). The near completion of the global transition should signal improved profitability for both Bing and Yahoo. Yahoo has finished transitioning to a Bing back-end in every country except Korea (where Bing will take over by the end of the year). The near completion of the global transition should signal improved profitability for both Bing and Yahoo. 0 Comments

Yahoo’s Shashi Seth on the Future of Search, Mobile & Structured Data

shashi-seth

Whether Yahoo continues to see itself as a search company, it seems to have a clear strategy for the next few years: “Answers, not links”. In this interview, Seth talks search strategy, Search Alliance, Clues, Search Direct, mobile, and more. Whether Yahoo continues to see itself as a search company, it seems to have a clear strategy for the next few years: “Answers, not links”. In this interview, Seth talks search strategy, Search Alliance, Clues, Search Direct, mobile, and more. 0 Comments

Asia Search Update: Yahoo Algo Transition Goes to India, Google Eyes Southeast Asia

map-asia-pacific

Yahoo organic results ready to transition to Bing in India; entertainment searches tops in Philippines; accessing search engines trails social networking for web activity in Malaysia; Google expands to Thailand; SEO for Naver; and more updates. Yahoo organic results ready to transition to Bing in India; entertainment searches tops in Philippines; accessing search engines trails social networking for web activity in Malaysia; Google expands to Thailand; SEO for Naver; and more updates. 0 Comments

A Starter’s Guide to Search in Korea

Korea Search Market Share

Examining what South Korea’s top search engines Naver and Daum offer. Also: an overview of one of the few search markets where Google isn’t a major player, and tips for marketers planning a paid search campaign in Korea. Examining what South Korea’s top search engines Naver and Daum offer. Also: an overview of one of the few search markets where Google isn’t a major player, and tips for marketers planning a paid search campaign in Korea. 0 Comments

Yandex and Rambler Band Together Against Google Russia

Yandex Rambler

While Google has dominion in most countries, in Russia it's just a footnote to Yandex, the country's leading search engine. To ensure the continued market-share leadership, Yandex has partnered with the search site known as Rambler. While Google has dominion in most countries, in Russia it's just a footnote to Yandex, the country's leading search engine. To ensure the continued market-share leadership, Yandex has partnered with the search site known as Rambler. 0 Comments

Search in Asia: Insights for International SEMs

Mobile search has gone mainstream in the Asia Pacific region. Also, a look at how consumers use search during the purchase process, plus SEM strategies for the top search engines, by country. Mobile search has gone mainstream in the Asia Pacific region. Also, a look at how consumers use search during the purchase process, plus SEM strategies for the top search engines, by country. 0 Comments

Search Around the World: South Korea

South Koreans have a big appetite for search, social media, and user-generated content. To prosper in this tough market, you must learn how their citizens search and use these search marketing best practices. South Koreans have a big appetite for search, social media, and user-generated content. To prosper in this tough market, you must learn how their citizens search and use these search marketing best practices. 0 Comments