Articles on webmasters

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Google Penguin 3.0 Likely in 2014, Says John Mueller

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In addition to working on a Penguin update before the year ends, Mueller has said Google is working to improve the speed of its algorithms overall. In addition to working on a Penguin update before the year ends, Mueller has said Google is working to improve the speed of its algorithms overall. 0 Comments

Google Drops Authorship From Search Results

google-plus-authorship

Google’s John Mueller says Google will stop showing authorship in its search results because "this information isn’t as useful to our users as we’d hoped." Google’s John Mueller says Google will stop showing authorship in its search results because "this information isn’t as useful to our users as we’d hoped." 0 Comments

Google Wages War on European Link Scheme Networks

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Google has taken action against two fraudulent link networks as reports surface of manual penalty notifications hitting inboxes in Europe. Google has taken action against two fraudulent link networks as reports surface of manual penalty notifications hitting inboxes in Europe. 0 Comments

Google's Matt Cutts Goes on Leave, but Says Don't Panic

Invisible Matt Cutts

Google's Matt Cutts is taking a break until November to spend quality time with his wife, he says, but don't panic - he's leaving webspam in the capable hands of the team at Google and offered up resources for people to learn and stay informed. Google's Matt Cutts is taking a break until November to spend quality time with his wife, he says, but don't panic - he's leaving webspam in the capable hands of the team at Google and offered up resources for people to learn and stay informed. 0 Comments

How Bing Chooses Your Webpage Titles

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A new blog post from Bing explains how they choose the titles for webpages, and why they might replace the one you've selected with something entirely different. In a new blog post, Bing explains how they choose titles for webpages, and why they might replace yours with something else. 0 Comments

Yandex Keyword Data Now '(Not Provided)'

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Yandex has made the move to encrypted search. The Russian search engine has begun encrypting 100 percent of searches done through Yandex, meaning webmasters with traffic from Yandex, will now see "(not set)" or "(not provided)" in their analytics. Yandex announced it is encrypting 100 percent of its searches, resulting in "(not set)" or "(not provided)" being returned in analytics. 0 Comments

Google Updates Site Move Guidelines

moving-office

Google has updated their guidelines to help webmasters deal with moving sites, including issues that might come up due to moving a site to responsive design, moving a site with no URL change, and moving a site with completely new URLs, and more. Google has updated their guidelines to help webmasters deal with moving sites, including issues that might come up due to moving a site to responsive design, moving a site with no URL change, and moving a site with completely new URLs, and more. 0 Comments

Fetch as Google Adds Page Rendering

Fetch as Google Rendering

Google has added to the Fetch as Google tool in Webmaster Tools, allowing webmasters to render their webpage as Googlebot sees it and address any issues. You can Fetch and Render for Desktop, Mobile: Smartphone, Mobile: XHTML/WML or Mobile: cHTML. Google has added to the Fetch as Google tool in Webmaster Tools, allowing webmasters to render their webpage as Googlebot sees it and address any issues. You can Fetch and Render for Desktop, Mobile: Smartphone, Mobile: XHTML/WML or Mobile: cHTML. 0 Comments

Bodiless Matt Cutts Explains Why Body Content Matters to Google

Matt Cutts' Head

Google's Matt Cutts always stresses the importance of having great content on a website, and the latest Google Webmaster Help video talks about why content is important – complete with a floating Cutts head that is missing the rest of his body. Google's Matt Cutts always stresses the importance of having great content on a website, and the latest Google Webmaster Help video talks about why content is important – complete with a floating Cutts head that is missing the rest of his body. 0 Comments

Google Warns Against Sneaky Redirects in Updated Guidelines

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Google has provided more examples of types of manipulative redirects they are cracking down on. This includes showing one page to desktop users but a completely different page to mobile users, and hacked sites redirecting users to other pages/sites. Google has provided more examples of types of manipulative redirects they are cracking down on. This includes showing one page to desktop users but a completely different page to mobile users, and hacked sites redirecting users to other pages/sites. 0 Comments

Why Google Changes Your Titles in Search Results

Matt Cutts

How does Google determine what they will use for the title of your page in search results? Is it influenced by schema? Is this influenced by certain headings (H1s or H2s)? Why won't Google just show your title tag? Google's Matt Cutts explains. How does Google determine what they will use for the title of your page in search results? Is it influenced by schema? Is this influenced by certain headings (H1s or H2s)? Why won't Google just show your title tag? Google's Matt Cutts explains. 0 Comments

Google's Matt Cutts: Small Sites Can Beat Large Sites in Search Results

Matt Cutts

If you run a smaller website, it can be frustrating to know that even though your site has great content, you aren't getting as much traffic as a well-known brand. So what can you do to improve your rankings and beat large sites in the search results? If you run a smaller website, it can be frustrating to know that even though your site has great content, you aren't getting as much traffic as a well-known brand. So what can you do to improve your rankings and beat large sites in the search results? 0 Comments

How to Avoid Buying a Bad Domain – Tips From Google's Matt Cutts

Matt Cutts

Checking the Internet archive, doing some Google and Bing searches, and asking the seller for specific analytics or Google Webmasters data can help ensure that you're either starting with a clean domain, or discover potential problems. Checking the Internet archive, doing some Google and Bing searches, and asking the seller for specific analytics or Google Webmasters data can help ensure that you're either starting with a clean domain, or discover potential problems. 0 Comments

Google Supports New Schema for Multiple Business Phone Numbers

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Google launched support for new schema.org markup that helps your organization define specific preferred phone numbers (for customer service, technical support, billing support, or bill payment) when listed on your website. Google launched support for new schema.org markup that helps your organization define specific preferred phone numbers (for customer service, technical support, billing support, or bill payment) when listed on your website. 0 Comments

Not Ranking in Google: Is a Manual Penalty, Algorithmic Change, or Content to Blame?

Matt Cutts

Is it possible to tell if your website has been impacted by one particular Google algorithm? That will be extremely tricky, according to Google's Matt Cutts. In 2012 alone, Google rolled out 665 changes to how search results are ranked. Is it possible to tell if your website has been impacted by one particular Google algorithm? That will be extremely tricky, according to Google's Matt Cutts. In 2012 alone, Google rolled out 665 changes to how search results are ranked. 0 Comments

Google Takes Action Against Greek Link Networks

Google Greece

Google is continuing their fight against link networks internationally. Google's Matt Cutts recently confirmed via Twitter that Greece was the latest country targeted for link network related penalties (reportedly networks run by SEO agencies). Google is continuing their fight against link networks internationally. Google's Matt Cutts recently confirmed via Twitter that Greece was the latest country targeted for link network related penalties (reportedly networks run by SEO agencies). 0 Comments

Matt Cutts Talks Google, Spam & Small Business: Do 'Good Guys' Finish Last in SEO?

Matt Cutts

When it comes to ranking in Google search, many webmasters in highly competitive market areas wonder if it's possible to compete against larger sites, especially without using black hat tactics. Google's Matt Cutts says good guys do stand a chance. When it comes to ranking in Google search, many webmasters in highly competitive market areas wonder if it's possible to compete against larger sites, especially without using black hat tactics. Google's Matt Cutts says good guys do stand a chance. 0 Comments

Matt Cutts Shares 4 Ways Google Evaluates Paid Links

Matt Cutts

Paid links are an incredibly gray area. What exactly is a paid link? How can Google figure out what is paid and what isn't? Where does Google draw the line? Google's Matt Cutts dives into the topic of paid links in a new webmaster help video. Paid links are an incredibly gray area. What exactly is a paid link? How can Google figure out what is paid and what isn't? Where does Google draw the line? Google's Matt Cutts dives into the topic of paid links in a new webmaster help video. 0 Comments

So Why Did All Those Movie Sites Lose Google Search Traffic?

Google Movie Site Traffic Drop and Recovery

Many movie-related sites recently saw their organic search traffic cut in half. Was it a Panda refresh? Was it something involving copyright? A new analysis reveals several potential reasons why these sites were impacted by Google's algorithm. Many movie-related sites recently saw their organic search traffic cut in half. Was it a Panda refresh? Was it something involving copyright? A new analysis reveals several potential reasons why these sites were impacted by Google's algorithm. 0 Comments

Matt Cutts: Write Clear, Understandable Content

Matt Cutts

Whether you're writing something technical or scientific, or you're writing for the general public, Google's Matt Cutts suggests the key to success is a focus on clarity above all else – making sure both experts and regular folks can understand. Whether you're writing something technical or scientific, or you're writing for the general public, Google's Matt Cutts suggests the key to success is a focus on clarity above all else – making sure both experts and regular folks can understand. 0 Comments

Matt Cutts: Submit Scraper Sites That Outrank You on Google

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If scraper sites that have copied your own content, you can now report it to Google by providing the source URL, where the content was taken from, the URL of the scraper site, and the keywords where the scraper site was ranking on. If scraper sites that have copied your own content, you can now report it to Google by providing the source URL, where the content was taken from, the URL of the scraper site, and the keywords where the scraper site was ranking on. 0 Comments

Google Hammers Polish Link Networks

Google Poland

Google is continuing their attack on international spam, taking down two Polish link networks. Buying and selling links seems to be quite common in Poland, so we can expect to see some dramatic changes in Google's search results in the coming days. Google is continuing their attack on international spam, taking down two Polish link networks. Buying and selling links seems to be quite common in Poland, so we can expect to see some dramatic changes in Google's search results in the coming days. 0 Comments

Matt Cutts: Excluding Links From Google's Algorithm Would Make Search Results Worse

Matt Cutts

Backlinks are a huge part of the Google algorithm. Because links are so important, some webmasters resort to link spamming. What would Google really be like without backlinks being factored into the search algorithm? Not good, says Matt Cutts. Backlinks are a huge part of the Google algorithm. Because links are so important, some webmasters resort to link spamming. What would Google really be like without backlinks being factored into the search algorithm? Not good, says Matt Cutts. 0 Comments