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Using Majestic's Topical Trust Flow to Find Online PR Opportunities

PR

Using this powerful filter you can isolate the categories you're interested in, explore the source links to see the news coverage in editorial context, and identify specific journalists to see what type of stories they're interested in. Isolate the categories you're interested in, explore the links to see news coverage, and identify journalists to see what stories they're interested in. 0 Comments

Google SERPs Updates: In-Depth Articles & Knowledge Graph Results for Car Shoppers

google-knowledge-graph-cars

Two new Google Search updates make it easier for users to find more in-depth information on any given topic and to compare car features and prices, right on the search engine results page, with the addition of cars to Knowledge Graph and In-Depth Articles. Two new Google Search updates make it easier for users to find more in-depth information on any given topic and to compare car features and prices, right on the search engine results page, with the addition of cars to Knowledge Graph and In-Depth Articles. 0 Comments

How to Shift From Guest Posting to Content Marketing in 6 Basic Steps

authority-influencer-acceleration

As an authority, with great visibility, and publishing great content, you will get links. If you've been guest posting solely to obtain links, without regard to any other benefit, here's how to shift into a high value content marketing campaign. As an authority, with great visibility, and publishing great content, you will get links. If you've been guest posting solely to obtain links, without regard to any other benefit, here's how to shift into a high value content marketing campaign. 0 Comments

Google, Facebook Offer News Sites Lessons on Ad Targeting [Study]

adtargeting-pew

Only three news sites - CNN, Yahoo News and The New York Times – out of 22 appeared to use high levels of ad targeting, according to a Pew Research Center study. In these cases, 45 percent or more of the ads were different from one user to the next. Only three news sites - CNN, Yahoo News and The New York Times – out of 22 appeared to use high levels of ad targeting, according to a Pew Research Center study. In these cases, 45 percent or more of the ads were different from one user to the next. 0 Comments

New Google Privacy Policy Combines User Data From All Google Services

google-services-plus-you

A new unified Google privacy policy is coming in March. The big change: Google clearly states that it will combine information from signed-in users from one product to other Google products in order to show more relevant search results and ads. A new unified Google privacy policy is coming in March. The big change: Google clearly states that it will combine information from signed-in users from one product to other Google products in order to show more relevant search results and ads. 0 Comments

From ‘Author Stats’ in Webmaster Tools to Newsknife’s Top Journalists

Author Stats Example

Last week, the Official Google Webmaster Central Blog introduced “Author Stats” in Webmaster Tools. And yesterday, Newsknife posted its list of top news sites and journalists for 2011. Last week, the Official Google Webmaster Central Blog introduced “Author Stats” in Webmaster Tools. And yesterday, Newsknife posted its list of top news sites and journalists for 2011. 0 Comments