Articles on Video Marketing

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Top 5 Ways to Optimize Your YouTube Marketing Efforts Using Analytics

Retinal Eye Scan

Want to glean actionable insights to plan your optimizations, hone your strategy, and create a more impactful video content approach that better engages with your target audiences? Here are the top five YouTube metrics you'll want to understand. Want to glean actionable insights to plan your optimizations, hone your strategy, and create a more impactful video content approach that better engages with your target audiences? Here are the top five YouTube metrics you'll want to understand. 0 Comments

7 Video Marketing Core Best Practices for Brand Marketers

Business video on YouTube is skyrocketing

A new Pixability study finds that the top 100 global brands use YouTube to build an engaged audience and drive business results. One key lesson: video marketing is as important as video production. Here are seven tips for stellar YouTube results. A new Pixability study finds that the top 100 global brands use YouTube to build an engaged audience and drive business results. One key lesson: video marketing is as important as video production. Here are seven tips for stellar YouTube results. 0 Comments

5 Ways to Use Video to Connect With Customers

video-view-finder

Your audience loves video. They love to consume it, to share, and to be part of it. Push your video marketing to the max, whether it’s by using it to recognize your audience, provoke a reaction, tell a story, simplify confusing ideas, or entertain. Your audience loves video. They love to consume it, to share, and to be part of it. Push your video marketing to the max, whether it’s by using it to recognize your audience, provoke a reaction, tell a story, simplify confusing ideas, or entertain. 0 Comments

The New SEO: Search Marketing Integration

search-marketing-integration

The days of SEO as a distinct, independent discipline are numbered. SEO is fast evolving into a more creative, diverse, and challenging profession. Here’s how the integration of social, branding, PR, paid search, and video is changing the SEO model. The days of SEO as a distinct, independent discipline are numbered. SEO is fast evolving into a more creative, diverse, and challenging profession. Here’s how the integration of social, branding, PR, paid search, and video is changing the SEO model. 0 Comments

Google AdWords for Video Launches with Improved Targeting on YouTube

AdWords TrueView Video Ad Positions on YouTube

Google AdWords for video is out of beta and aims to bring the analytical power of paid search advertising to video content and use the same type of bidding model to make video advertising available, affordable and measurable for everybody. Google AdWords for video is out of beta and aims to bring the analytical power of paid search advertising to video content and use the same type of bidding model to make video advertising available, affordable and measurable for everybody. 0 Comments

Video: The Next Digital Marketing Frontier

The latest developments in video marketing, from video discovery and ad networks, to ad formats and the importance of engagement. The latest developments in video marketing, from video discovery and ad networks, to ad formats and the importance of engagement. 0 Comments