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Google Gives More Prominence to First Playable Music Video Search Result

Daft Punk Get Lucky Google Search

Searching for a music video on Google? Maybe "Locked Out of Heaven" by Bruno Mars or "Get Lucky" by Daft Punk? Now Google highlights the first playable video in the search results to push searchers to YouTube or other sources to view that video. Searching for a music video on Google? Maybe "Locked Out of Heaven" by Bruno Mars or "Get Lucky" by Daft Punk? Now Google highlights the first playable video in the search results to push searchers to YouTube or other sources to view that video. 0 Comments

Online Content Videos Break Record with 52 Billion Monthly Views

Selfie Shootout

Online content video views have exceeded 50 billion a month for the first time on record, as 188.2 million Americans watched 52.4 billion online content videos in December. Meanwhile, video ad views have tripled to 35.2 billion in the past year. Online content video views have exceeded 50 billion a month for the first time on record, as 188.2 million Americans watched 52.4 billion online content videos in December. Meanwhile, video ad views have tripled to 35.2 billion in the past year. 0 Comments

Video Ad Views Have More Than Doubled Since Last Year

video optimization

Americans watched 47.1 billion online content videos in November 2013, up from 40 billion in November 2012. Meanwhile, video ad views grew to 26.8 billion from 10.5 billion during the same period, according to comScore data. Americans watched 47.1 billion online content videos in November 2013, up from 40 billion in November 2012. Meanwhile, video ad views grew to 26.8 billion from 10.5 billion during the same period, according to comScore data. 0 Comments

Make Way for YouTube Partner Channels in Online Video Rankings

Make Way for Ducklings

The latest data from comScore showed that 189 million Americans, 87.1 percent of the U.S. Internet audience, watched 49.1 billion online content videos in October 2013, while the number of video ad views totaled 24.5 billion that month. The latest data from comScore showed that 189 million Americans, 87.1 percent of the U.S. Internet audience, watched 49.1 billion online content videos in October 2013, while the number of video ad views totaled 24.5 billion that month. 0 Comments

AOL Climbs into 2nd Place in Online Video Content Ranking with 71 Million Viewers

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In August, 188.5 million Americans watched 46.7 billion online content videos, while the number of video ad views totaled 22.8 billion, according to comScore. AOL has climbed into second place with 55.9 percent more viewers than it had a year ago. In August, 188.5 million Americans watched 46.7 billion online content videos, while the number of video ad views totaled 22.8 billion, according to comScore. AOL has climbed into second place with 55.9 percent more viewers than it had a year ago. 0 Comments

Bing Gets Trendy With Video, News Redesigns

Bing News Old vs New

Two of Bing's search products got makeovers this week. Bing Video has streamlined its look with a redesign from the ground up. And Bing News also got an updated look, with a more natural feel for reading headlines and trending stories. Two of Bing's search products got makeovers this week. Bing Video has streamlined its look with a redesign from the ground up. And Bing News also got an updated look, with a more natural feel for reading headlines and trending stories. 0 Comments

48 Billion Video Views, 19.6 Billion Ad Views in July

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According to comScore, 187 million Americans watched more than 48 billion online content videos in July. YouTube's U.S. audience swelled 6 percent to 168 million in July, while their ad impressions grew 3 percent to 3.4 billion. According to comScore, 187 million Americans watched more than 48 billion online content videos in July. YouTube's U.S. audience swelled 6 percent to 168 million in July, while their ad impressions grew 3 percent to 3.4 billion. 0 Comments

Video Ad Views Surge to Record 20 Billion in June

despicable-me-minions

In June, 183 million Americans watched more than 44 billion online content videos, while the number of video ad views surpassed 20 billion, comScore reports. YouTube also reveals which summer movie and music blockbusters video ads were viewed most. In June, 183 million Americans watched more than 44 billion online content videos, while the number of video ad views surpassed 20 billion, comScore reports. YouTube also reveals which summer movie and music blockbusters video ads were viewed most. 0 Comments

Video Ad Views Reach Another All-Time High: 13.2 Billion in April

online-video-movie-clapper

The comScore Video Metrix service has just released data that shows 181.9 million Americans watched 38.8 billion online content videos in April 2013, while the number of video ad views reached an all-time high of 13.2 billion. The comScore Video Metrix service has just released data that shows 181.9 million Americans watched 38.8 billion online content videos in April 2013, while the number of video ad views reached an all-time high of 13.2 billion. 0 Comments

Video Ad Views Hit All-Time High: 13 Billion

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The latest data from the comScore Video Metrix service shows that 182.5 million Americans watched 39.3 billion online content videos in March 2013, while the number of video ad views reached an all-time high at 13.2 billion that month. The latest data from the comScore Video Metrix service shows that 182.5 million Americans watched 39.3 billion online content videos in March 2013, while the number of video ad views reached an all-time high at 13.2 billion that month. 0 Comments

Does Latest comScore Data Indicate Online Video Viewing Is Moving Sideways?

digital-video-strip

178 million Americans watched 33 billion online content videos in February, while the number of video ad views reached 9.9 billion, comScore reports. A rising tide is no longer lifting all the boats. There are winners and losers in the latest data. 178 million Americans watched 33 billion online content videos in February, while the number of video ad views reached 9.9 billion, comScore reports. A rising tide is no longer lifting all the boats. There are winners and losers in the latest data. 0 Comments

YouTube Investment in VEVO Would Strengthen its Top Position in Online Video Rankings

frenemy

VEVO is both the number three video content property by unique viewers and the top YouTube Partner Channel by unique viewers. So, VEVO is both a YouTube competitor and a YouTube Partner – a classic example of a “frenemy.” VEVO is both the number three video content property by unique viewers and the top YouTube Partner Channel by unique viewers. So, VEVO is both a YouTube competitor and a YouTube Partner – a classic example of a “frenemy.” 0 Comments

Maker Studios Takes Third Place in YouTube Partner Channels Ranking

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The latest data from comScore's Video Metrix service showed that 181 million U.S. Internet users watched more than 39 billion online content videos in September 2012, while video ad views totaled 9.4 billion, once again led by Google/YouTube. The latest data from comScore's Video Metrix service showed that 181 million U.S. Internet users watched more than 39 billion online content videos in September 2012, while video ad views totaled 9.4 billion, once again led by Google/YouTube. 0 Comments

comScore: Online Video Content Reaches Record 188 Million U.S. Viewers

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ComScore has released the latest data from its Video Metrix service, which shows that 188 million U.S. Internet users watched 37.7 billion online content videos in August 2012. That’s an all-time high. Video ad views that month totaled 9.5 billion. ComScore has released the latest data from its Video Metrix service, which shows that 188 million U.S. Internet users watched 37.7 billion online content videos in August 2012. That’s an all-time high. Video ad views that month totaled 9.5 billion. 0 Comments

YouTube & BrightRoll Leapfrog Past Hulu and Adap.tv in Video Ads

hulu-home-page-prisoners-of-war

This shake up in the video ad rankings comes during a period when video advertising was breaking records month after month. Americans viewed 11 billion video ads in June 2012 compared to 10 billion in May, and 9.5 billion in April. This shake up in the video ad rankings comes during a period when video advertising was breaking records month after month. Americans viewed 11 billion video ads in June 2012 compared to 10 billion in May, and 9.5 billion in April. 0 Comments

Video Ad Views Grow 117% Year Over Year

hulu-video-advertising

180 million U.S. Internet users watched nearly 36.6 billion online content videos in May 2012, according to comScore Video Metrix data. Video ads saw another record-breaking month, surpassing the 10-billion mark for the first time on record. 180 million U.S. Internet users watched nearly 36.6 billion online content videos in May 2012, according to comScore Video Metrix data. Video ads saw another record-breaking month, surpassing the 10-billion mark for the first time on record. 0 Comments

5 Key Video Marketing Findings From New comScore Report

online-videos-reach

The report examines how the online video market can be used to supplement traditional television advertising, the effectiveness of cross-media campaigns and recommendations for advertisers, agencies, and media buyers who want to incorporate video. The report examines how the online video market can be used to supplement traditional television advertising, the effectiveness of cross-media campaigns and recommendations for advertisers, agencies, and media buyers who want to incorporate video. 0 Comments

Record 9.5 Billion Video Ads Were Viewed in April 2012

maker-studios-logo

181 million U.S. Internet users watched nearly 37 billion online content videos in April, comScore Video Metrix reported. Video ads saw another record-breaking month with nearly 9.5 billion views, representing 1 in 5 videos viewed online that month. 181 million U.S. Internet users watched nearly 37 billion online content videos in April, comScore Video Metrix reported. Video ads saw another record-breaking month with nearly 9.5 billion views, representing 1 in 5 videos viewed online that month. 0 Comments

comScore Charts YouTube’s Volcanic Eruption as 2nd Leading Video Ad Property

Popocatepetl Volcano

In March 2012, 181 million U.S. Internet users watched online content videos for an average of 1,304.8 minutes per viewer. Americans viewed more than 8.3 billion video ads, representing an all-time high, with Hulu delivering record video ad views. In March 2012, 181 million U.S. Internet users watched online content videos for an average of 1,304.8 minutes per viewer. Americans viewed more than 8.3 billion video ads, representing an all-time high, with Hulu delivering record video ad views. 0 Comments

Seeing the Colossal Increase at Yahoo Sites in comScore’s U.S. Online Video Rankings

squid-holding-sailor

If you compare the latest data from comScore Video Metrix with the data from a year ago, then you’ll see there’s been a colossal increase in video viewing at Yahoo sites. For marketers, this means you need to keep your eyes wide open. If you compare the latest data from comScore Video Metrix with the data from a year ago, then you’ll see there’s been a colossal increase in video viewing at Yahoo sites. For marketers, this means you need to keep your eyes wide open. 0 Comments

181 Million Americans Watched 40 Billion Online Videos in January

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The comScore Video Metrix service reported this week that 181 million U.S. Internet users watched nearly 40 billion videos of online video content in January 2012. Also, we take a closer look at video game entertainment network Machinima. The comScore Video Metrix service reported this week that 181 million U.S. Internet users watched nearly 40 billion videos of online video content in January 2012. Also, we take a closer look at video game entertainment network Machinima. 0 Comments

Average Viewer Watched 23.2 Hours of Online Video Content in December

vevo-homepage

According to comScore, 182 million U.S. Internet users watched online video content in December 2011 for an average of 23.2 hours per viewer. The amount of time spent viewing videos has increased 58.9 percent in the past 12 months. According to comScore, 182 million U.S. Internet users watched online video content in December 2011 for an average of 23.2 hours per viewer. The amount of time spent viewing videos has increased 58.9 percent in the past 12 months. 0 Comments

How to Visualize the Ridiculously Big Numbers Representing Global Online Video Usage

If one person tried to watch as much online video as the entire world has consumed this month they would have needed to begin watching around 924658 years ago

According to comScore Media Metrix, nearly 1.2 billion people watched 201 billion videos online globally during October 2011. Do those numbers seem big? That's because this is the first time comScore has released global figures for online video usage. According to comScore Media Metrix, nearly 1.2 billion people watched 201 billion videos online globally during October 2011. Do those numbers seem big? That's because this is the first time comScore has released global figures for online video usage. 0 Comments

New YouTube Record: 20+ Billion Video Views in October

top-us-video-content-properties-comscore

The latest comScore Video Metrix data has just been announced. Facebook.com is now the second biggest video content property. And Schmooru, Warner Bros (The Ellen Show), and BigFrame have elbowed their way into the top 10 YouTube Partner Channels. The latest comScore Video Metrix data has just been announced. Facebook.com is now the second biggest video content property. And Schmooru, Warner Bros (The Ellen Show), and BigFrame have elbowed their way into the top 10 YouTube Partner Channels. 0 Comments

85.3% of the U.S. Internet Audience Viewed Online Videos in September 2011

mountain-biker-gets-taken-out-by-buck

ComScore Video Metrix data shows that 182 million U.S. Internet users watched 39.8 billion videos that month. This means 85.3 percent of the U.S. Internet audience watched online video content in September for an average of 19.5 hours per viewer. ComScore Video Metrix data shows that 182 million U.S. Internet users watched 39.8 billion videos that month. This means 85.3 percent of the U.S. Internet audience watched online video content in September for an average of 19.5 hours per viewer. 0 Comments

Hulu Buries YouTube With 4x More Ad Views – Are Advertisers Afraid of YouTube?

YouTube Logo

Hulu, which comScore ranked No. 9 in August for unique viewers, also ranked No. 1 with 996 million video ad impressions. But YouTube.com, which ranked No. 1 in August on unique viewers, wasn’t even ranked in the top 10 in video ad impressions. Hulu, which comScore ranked No. 9 in August for unique viewers, also ranked No. 1 with 996 million video ad impressions. But YouTube.com, which ranked No. 1 in August on unique viewers, wasn’t even ranked in the top 10 in video ad impressions. 0 Comments