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How to Avoid Mobile Ranking Pitfalls by Assessing Mobile Engagement

Mobile vs Desktop Traffic

Google has made it clear that a bad mobile user experience will result in poor rankings in their mobile search results. Here's how to establish your own mobile performance benchmarks when compared to desktop so you can identify and fix common issues. Google has made it clear that a bad mobile user experience will result in poor rankings in their mobile search results. Here's how to establish your own mobile performance benchmarks when compared to desktop so you can identify and fix common issues. 0 Comments

Google Warns Against Sneaky Redirects in Updated Guidelines

manipulate

Google has provided more examples of types of manipulative redirects they are cracking down on. This includes showing one page to desktop users but a completely different page to mobile users, and hacked sites redirecting users to other pages/sites. Google has provided more examples of types of manipulative redirects they are cracking down on. This includes showing one page to desktop users but a completely different page to mobile users, and hacked sites redirecting users to other pages/sites. 0 Comments

Google Doesn't Consider Geolocation Techniques Spam

Matt Cutts

If you serve country-specific content to end users, you won't be penalized as long as you make sure that what you serve to Googlebot is the same as what you would serve to a user from the same country that Googlebot is coming from. If you serve country-specific content to end users, you won't be penalized as long as you make sure that what you serve to Googlebot is the same as what you would serve to a user from the same country that Googlebot is coming from. 0 Comments

Responsive Site Redesign: 4 SEO Considerations

responsive-design-phone-desktop-tablet

If you've decided to go responsive or you're considering a responsive site redesign, there are some issues you'll need to look out for from an SEO standpoint. Don't let above the fold issues, content, internal links, or mobile specifics trip you up. If you've decided to go responsive or you're considering a responsive site redesign, there are some issues you'll need to look out for from an SEO standpoint. Don't let above the fold issues, content, internal links, or mobile specifics trip you up. 0 Comments

How Google’s Mobile Best Practices Can Slow Your Site Down

how-cdns-work

Buried deep within Google’s best practices documentation (for mobile), a potentially explosive burden lies dormant. One that can negatively affect page load speed, bounce rates, and potentially rankings. Discover the problem what you can do. Buried deep within Google’s best practices documentation (for mobile), a potentially explosive burden lies dormant. One that can negatively affect page load speed, bounce rates, and potentially rankings. Discover the problem what you can do. 0 Comments

Mobile SEO: Managing Googlebot & Your Mobile Sites

googlebot-mobile-detection

Implementing an optimized mobile site is becoming increasingly important for many publishers, as smartphones are becoming increasingly pervasive. Here’s how to think about Googlebot, Googlebot-Mobile and your mobile web site. Implementing an optimized mobile site is becoming increasingly important for many publishers, as smartphones are becoming increasingly pervasive. Here’s how to think about Googlebot, Googlebot-Mobile and your mobile web site. 0 Comments

Googlebot for Smartphones & Some Useful Stats

Example of different mobile phones

Last week Google announced that Googlebot-Mobile now crawls with a smartphone user-agent in addition to previous feature phone users-agents. The new crawler will optimize content displayed on smartphones where it is specifically made for smartphones. Last week Google announced that Googlebot-Mobile now crawls with a smartphone user-agent in addition to previous feature phone users-agents. The new crawler will optimize content displayed on smartphones where it is specifically made for smartphones. 0 Comments

Mobile Growth Stats & Mobile Web Tips to Start Marketing

Example of different mobile phones

In two years wireless customer growth has exceeded 20 percent. Did you know that the U.S. now has more wireless customer connections than people? Estimated to be 327.6 million active wireless connections in the U.S. compared to 312 million people. In two years wireless customer growth has exceeded 20 percent. Did you know that the U.S. now has more wireless customer connections than people? Estimated to be 327.6 million active wireless connections in the U.S. compared to 312 million people. 0 Comments

Google News Content Now Crawled via Googlebot

google-news

Due to an infrastructure change, Google News is now using the Googlebot instead of a dedicated crawler to examine web content. While most elements remain the same, webmasters should be aware of some minor differences in indexing and crawling. Due to an infrastructure change, Google News is now using the Googlebot instead of a dedicated crawler to examine web content. While most elements remain the same, webmasters should be aware of some minor differences in indexing and crawling. 0 Comments

The Taming of the Bots

All savvy search engine marketers know how to create a search-friendly site that can be easily read by a search engine spider, or bot. But what happens when those bots go bad? All savvy search engine marketers know how to create a search-friendly site that can be easily read by a search engine spider, or bot. But what happens when those bots go bad? 0 Comments

Blocking Crawlers With Robots.txt

Explains how the robots.txt standard lets you tell search engines which web pages NOT to index via a text file placed in your server's root HTML directory. Explains how the robots.txt standard lets you tell search engines which web pages NOT to index via a text file placed in your server's root HTML directory. 0 Comments

Image Search Faces Renewed Legal Challenge

If Les Kelly has his way, image search engines will face tough legal restrictions over what they can list similar to how Napster has been constrained over linking to MP3 files. A look at the issues behind his appeal that comes up next month in a case involving image search engine Ditto.com, along with tips on how you can keep your images out (or in) image search engines. If Les Kelly has his way, image search engines will face tough legal restrictions over what they can list similar to how Napster has been constrained over linking to MP3 files. A look at the issues behind his appeal that comes up next month in a case involving image search engine Ditto.com, along with tips on how you can keep your images out (or in) image search engines. 0 Comments