Articles on traffic

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Can Groupon Break Into the Search Market?

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Groupon's new search feature is a Yelp-like directory of business pages with contact info, user reviews, deals, and a goal of engaging you to spend more time on Groupon's website. Groupon's new search feature is a Yelp-like directory of business pages with contact info, user reviews, and deals. 0 Comments

Secret Sauce LoMo Tips for More PPC Sales

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Paid search marketers have understood that mobile is important for some time, but few are leveraging the power of mobile advertising tailored for local traffic. Paid search marketers have understood that mobile is important for some time, but few are leveraging the power of mobile advertising tailored for local traffic. 0 Comments

Finding Local Search Success, Post-Pigeon and Penguin 3.0

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In the constantly shifting local search landscape, where it can feel like the targets are forever on the move (and interspersed with furry and feathered but unfriendly animals), what's a marketer to do? In the constantly shifting local search landscape, where it can feel like the targets are forever on the move, what's a marketer to do? 0 Comments

People Build Links

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Knowing the right people in person and getting links based on goodwill can provide the best links, but it can also be very time-consuming. Knowing the right people in person and getting links based on goodwill can provide the best links, but it can also be very time-consuming. 0 Comments

Penguin 3.0: A Proven Roadmap to Recovery

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Many wondered if recovery from Penguin was even possible; in this case study, we’ll show you that it’s not only possible, but exactly the steps we took to accomplish this recovery. Many wondered if recovery from Penguin was even possible. It’s not only possible, but we'll show exactly the steps we took to accomplish this recovery. 0 Comments

How to Create a Content Marketing Strategy From Your Existing SEO Content

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If your organization has a successful SEO strategy, you are most likely creating great content that your customers find of value. Have you stopped to think that the same great content you’re creating for SEO could be used for other purposes as well, such as social media, email marketing, whitepapers, and even e-books? the same great content you’re creating for SEO could be used for other purposes as well, such as social media, email marketing, whitepapers, or e-books. 0 Comments

Links, FUD, and Webmaster Guidelines

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There’s a lot of bad information floating around the Web pertaining to link-building. Even on the official Google webmaster forums. You owe it to yourself to read and understand the link scheme section of the webmaster guidelines. There’s a lot of bad information floating around the Web pertaining to link-building. Even on the official Google webmaster forums. 0 Comments

Organic Search Drives 51% of Traffic to Websites [Study]

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Data from SEO platform provider BrightEdge and its Data Cube show organic traffic is the largest source of traffic over other channels like paid search and social media. Data from SEO platform provider BrightEdge and its Data Cube show organic traffic is the largest source of traffic over other channels like paid search and social media. 0 Comments

8 Blogging "Rules" You Should Probably Ditch

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Since blogging is an ever-evolving field, here are eight current blogging practices that may be near the end of their lifelines, and what you should do instead. Since blogging is an ever-evolving field, here are eight current blogging practices that may be near the end of their lifelines. 0 Comments

How to Ensure Your SEO Strategy Delivers the Right Traffic

Red Bullseye

When it comes to SEO, achieving first page rankings and getting more traffic is one thing, but here's how to make sure those rankings deliver the right type of traffic to your website, traffic that will actually convert into new customers. Follow these three steps to make sure your top rankings deliver the right traffic to your website, traffic that will actually convert into new customers. 0 Comments