Articles on title tag

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The Evolution of SERPs and User Behaviors

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User behavior is changing almost as quickly as Google updates its algorithm. What can we learn about users' behavior on a SERP that we can use in our marketing strategy? User behavior is changing almost as quickly as Google updates its algorithm. What can we learn about users' behavior on a SERP? 0 Comments

7-Point Relaunch SEO Checklist

seo-checklist

We may now know what to consider during the redesign phase and how to remedy issues, but we must follow these items to have a truly effective relaunch…at the time of pressing go. We may now know what to consider during the redesign phase and how to remedy issues, but we must follow these items to have a truly effective relaunch. 0 Comments

Internet Marketing for 2020

im-2020

A look at what the future might hold for search marketers, created with clues from Google's algorithms and patents. A look at what the future might hold for search marketers, created with clues from Google's algorithms and patents. 0 Comments

SEO Is No One-Trick Pony

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What exactly is SEO? It's certainly not any "one thing," but instead a combination of many factors that lead to a successful SEO strategy. What exactly is SEO? It's certainly not any "one thing," but instead a combination of many factors that lead to a successful SEO strategy. 0 Comments

7 Things That Will Improve Your SEO More Than SSL

SEO Tips

The fact of the matter is there is no one thing that will get you more organic traffic. Good SEO is a healthy combination of things, but it doesn’t have to be the exact same combination of things. Here are my top seven. There is no one thing that will get you more organic traffic - good SEO is a healthy combination of things. 0 Comments

Implementing the SEO Quality Gate

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Brands are doubling down on content and becoming publishers. With all this investment in content creation, it’s become critical to have internal processes to ensure content is optimized before it goes out the door. Enter the SEO Quality Gate. It's important to use the SEO Quality Gate to ensure content is optimized before gets published on the website or other digital properties. 0 Comments

How Bing Chooses Your Webpage Titles

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A new blog post from Bing explains how they choose the titles for webpages, and why they might replace the one you've selected with something entirely different. In a new blog post, Bing explains how they choose titles for webpages, and why they might replace yours with something else. 0 Comments

Search Engine Basic Concepts

Important Document

Baffled by search engines and how they work? Not technical in orientation? Here's a layman's level explanation of the basics of search engines – including the critical concepts of relevance, popularity, segmentation, diversity, trust, and quality. Having trouble understanding search engine optimization (SEO)? This article will help you get a better feel for how the world of search engines works. 0 Comments

Ten Timely Tips for Terrific Title Tags

Ten Timely Tips for Terrific Title Tags

Much may have changed through the years in SEO, however the importance of the title tag can't be overstressed. Here's how to create title tags that state who you are, what you do, why anyone should bother to click, and why Google should care. Much may have changed through the years in SEO, however the importance of the title tag can't be overstressed. Here's how to create title tags that state who you are, what you do, why anyone should bother to click, and why Google should care. 0 Comments

The Ultimate Entrepreneur’s SEO Checklist for 2014

Swim With the Sharks - Entrepreneurs SEO Guide

How can entrepreneurs survive and swim with the SEO sharks? Here's some advice and top tips for business leaders looking for the ultimate entrepreneur SEO checklist for 2014, plus how to screen for social media fakes, phonies, and posers. How can entrepreneurs survive and swim with the SEO sharks? Here's some advice and top tips for business leaders looking for the ultimate entrepreneur SEO checklist for 2014, plus how to screen for social media fakes, phonies, and posers. 0 Comments

10 SEO Myths Debunked by Bing's Duane Forrester

SEO Myths

Hot on the heels of Google's Matt Cutts discussing what he feels are the biggest SEO myths, Bing's Duane Forrester has written about what he feels are 10 of the biggest myths in SEO. While some are true SEO myths, a few fall under best practices. Do you need to rank #1? Is SEO all you need? What about social? Or links? Here's what Bing's Duane Forrester says on these and other common SEO myths. 0 Comments

32 Ways to Trip a Google Spam Filter

Happy Matt Cutts

Ever wonder how or why your website lost its once favorable rankings in Google? If you want to stay on the good side of Matt Cutts and Google and avoid potentially activating a Google spam filter, never implement any of the these 32 tactics. Ever wonder how or why your website lost its once favorable rankings in Google? If you want to stay on the good side of Matt Cutts and Google and avoid potentially activating a Google spam filter, never implement any of the these 32 tactics. 0 Comments

Why Google Changes Your Titles in Search Results

Matt Cutts

How does Google determine what they will use for the title of your page in search results? Is it influenced by schema? Is this influenced by certain headings (H1s or H2s)? Why won't Google just show your title tag? Google's Matt Cutts explains. How does Google determine what they will use for the title of your page in search results? Is it influenced by schema? Is this influenced by certain headings (H1s or H2s)? Why won't Google just show your title tag? Google's Matt Cutts explains. 0 Comments

Title Tags & SEO: 3 Golden Rules

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Title tags remain an important part of SEO, and are well worth some attention. When writing your title tags, you should have one distinct page for each major user need you address, avoid overdoing the granularity, and never reuse title tags. Title tags remain an important part of SEO, and are well worth some attention. When writing your title tags, you should have one distinct page for each major user need you address, avoid overdoing the granularity, and never reuse title tags. 0 Comments

From Old School to New School: SEO in Transition

The SEO Synergy We're Looking For

SEO is growing up and can no longer operate in a silo. Successful SEO efforts will be one component of a larger marketing plan, but an important and integrated component of that plan. Act now and grab an edge over many of your competitors. SEO is growing up and can no longer operate in a silo. Successful SEO efforts will be one component of a larger marketing plan, but an important and integrated component of that plan. Act now and grab an edge over many of your competitors. 0 Comments

Image Optimization: How to Rank on Image Search

Image Optimization

Ranking on image search requires both the optimization of images and page elements to promote the ranking of those images in search, as well as optimization of images and image sizes so they load faster and improve page speed. Here's how to do it. Ranking on image search requires both the optimization of images and page elements to promote the ranking of those images in search, as well as optimization of images and image sizes so they load faster and improve page speed. Here's how to do it. 0 Comments

7 Ways to Make Your Google Search Result Stand Out

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The competition for search engine real estate is fierce. Don't be satisfied with a Google listing that doesn't highlight you from your competitors. Here are a few tips that should help your Google search result attract the most attention. The competition for search engine real estate is fierce. Don't be satisfied with a Google listing that doesn't highlight you from your competitors. Here are a few tips that should help your Google search result attract the most attention. 0 Comments

How Search Engines Rank Web Pages

The Search Black Box

These are the core concepts of modern search – ranking factors, signals, graphs, and personalization. This is neither a guide to Google nor Bing. It is a starting point to better understand the landscape of how search engines rank web pages. These are the core concepts of modern search – ranking factors, signals, graphs, and personalization. This is neither a guide to Google nor Bing. It is a starting point to better understand the landscape of how search engines rank web pages. 0 Comments

Ten Tips to the Top of Google

Top 10 Tips to the Top of Google

Earning top search rankings on Google isn't easy. It takes a lot of work to ensure your site is optimized, is high-quality, and has a great user experience. Here are 10 tips on how to get started optimizing for Google's algorithm today and beyond. Earning top search rankings on Google isn't easy. It takes a lot of work to ensure your site is optimized, is high-quality, and has a great user experience. Here are 10 tips on how to get started optimizing for Google's algorithm today and beyond. 0 Comments

Ripoff Report Launches Verified, a New Program to Shield Businesses From Negative Reviews

Ripoff Report Verified Examples in Google

Ripoff Report, one of the most popular review sites for posting customer complaints, has launched "Ripoff Report Verified." The new program gives businesses a chance to resolve disputes in 14 days before negative reviews are posted for $89 a month. Ripoff Report, one of the most popular review sites for posting customer complaints, has launched "Ripoff Report Verified." The new program gives businesses a chance to resolve disputes in 14 days before negative reviews are posted for $89 a month. 0 Comments