Articles on Thanksgiving

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24-Hour Breakdown of Searches on Black Friday and Cyber Monday

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Bing Ads researchers dug into the data from the holiday shopping period in 2013 in order to help advertisers more accurately target their PPC ads to hit at exactly the right moment and drive more impact with their ad spend. Bing Ads researchers dug into the data from the holiday shopping period in 2013 in order to help advertisers more accurately target their PPC ads. 0 Comments

Top Conversion Optimization Tips to Deploy Before the Holiday Rush

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Now is the perfect time to deploy some last-minute conversion optimizing changes to your website to take full advantage of what will undoubtedly be a busy holiday shopping season starting right after Thanksgiving with Black Friday and Cyber Monday. Now is the perfect time to deploy some last-minute conversion optimizing changes to your website to take full advantage of what will undoubtedly be a busy holiday shopping season starting right after Thanksgiving with Black Friday and Cyber Monday. 0 Comments

5 Ways to Make Web Analytics Data More Insightful

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Don’t just pull numbers. Author insights. How? Compare trends rather than just differences; analyze data significance before drawing conclusions; go deep with segmentation: correlatate trends with business impact; and make insights actionable. Don’t just pull numbers. Author insights. How? Compare trends rather than just differences; analyze data significance before drawing conclusions; go deep with segmentation: correlatate trends with business impact; and make insights actionable. 0 Comments

Holiday Shoppers Hooked on Deals in 2011 [Infographic]

Xmas infographic about daily deals in 2011

TIPPR, a daily deals website, compiled an infographic which summarizes consumer activity over the 2011 holiday season. 90% of shoppers said they were likely to buy a daily deal and 87% were more likely to buy a deal suggested to them by a friend. TIPPR, a daily deals website, compiled an infographic which summarizes consumer activity over the 2011 holiday season. 90% of shoppers said they were likely to buy a daily deal and 87% were more likely to buy a deal suggested to them by a friend. 0 Comments

Google AdWords Keyword Tool Searches Showing Zero Results

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Google's AdWords Keyword Tool has been experiencing some substantial, ongoing issues over the past week. Complaints have arisen from marketers using the service that the results are showing zero search volume when performing exact match requests. Google's AdWords Keyword Tool has been experiencing some substantial, ongoing issues over the past week. Complaints have arisen from marketers using the service that the results are showing zero search volume when performing exact match requests. 0 Comments

Google: Get Ready for Mobile Holiday Shoppers Now

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Black Friday is still several weeks away, but studies from Google and others indicate that webmasters should prepare immediately. Beyond increased mobile searches and higher mobile ad actions, more mobile users are starting their shopping early. Black Friday is still several weeks away, but studies from Google and others indicate that webmasters should prepare immediately. Beyond increased mobile searches and higher mobile ad actions, more mobile users are starting their shopping early. 0 Comments