Articles on Sysomos

RSS

How to Optimize Your Content Strategy With Social Listening

Yoga Social Listening

If you understand what your customers are saying, what they need, and how they want to get it, you can craft the right content that meets their needs. Here's how social listening can help you optimize your content strategy. Social media monitoriing can do much more than inform your social strategy. Here's how it can also help you optimize your content strategy. 0 Comments

SMART Social Media ROI: Show me the Money!

Sorry to break everyone's Utopian social media bubble, but measuring ROI for social media efforts isn't terribly difficult. And despite what anyone says, it's all about the money. Sorry to break everyone's Utopian social media bubble, but measuring ROI for social media efforts isn't terribly difficult. And despite what anyone says, it's all about the money. 0 Comments