Articles on Steve Krug

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2 Ways to Implement UX Methodology Into Your SEO Tactics

Macaroni and Cheese

User experience is the cheese to SEO's macaroni. They can exist separately, but together they're deliciously awesome. To start integrating UX steps into your SEO tactics, here are your best options for conducting user research and usability testing. User experience is the cheese to SEO's macaroni. They can exist separately, but together they're deliciously awesome. To start integrating UX steps into your SEO tactics, here are your best options for conducting user research and usability testing. 0 Comments

These 4 Head-Smackingly Simple UX Changes Grew Sales 50%

user-experience-is-more-than-buttons-and-colors

You can instantly glean an amazing amount of actionable information simply by watching and listening to people as they are using your website. Learn how four simple fixes to one website increased daily online sales by almost 50 percent. You can instantly glean an amazing amount of actionable information simply by watching and listening to people as they are using your website. Learn how four simple fixes to one website increased daily online sales by almost 50 percent. 0 Comments

SEM: A Call to Action

A call to action in your ads and your site is critical. Getting your potential customers' attention is important, but getting them to direct that attention to doing what you want them to do is an absolute. A call to action in your ads and your site is critical. Getting your potential customers' attention is important, but getting them to direct that attention to doing what you want them to do is an absolute. 0 Comments