Articles on stakeholders

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Writing Better PPC Reports

steakholder

Reporting the performance of your PPC campaigns to your stakeholders is a vital task, but it's not time spent improving performance. Learn how to keep your reporting brief but helpful by focusing on key factors and employing some dos and don'ts. Reporting the performance of your PPC campaigns to your stakeholders is a vital task, but it's not time spent improving performance. Learn how to keep your reporting brief but helpful by focusing on key factors and employing some dos and don'ts. 0 Comments

Nobody Likes to Hear Their Baby is Ugly

The biggest challenge for in-house SEOs is delivering recommendations and getting them implemented on client Web sites. Jessica Bowman tells you how to make an SEO presentation that won't ruffle any feathers by gaining prior buy-in along the way. The biggest challenge for in-house SEOs is delivering recommendations and getting them implemented on client Web sites. Jessica Bowman tells you how to make an SEO presentation that won't ruffle any feathers by gaining prior buy-in along the way. 0 Comments