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Mobile, Google, Ratings & Reviews Gained Influence with 2013 Holiday Shoppers [Study]

Holiday Shopping Survey 2013

A survey of holiday shoppers finds that Google paid search results that included pictures of products influenced 31 percent of online purchases, while online reviews and ratings influenced 48 percent of online shoppers. A survey of holiday shoppers finds that Google paid search results that included pictures of products influenced 31 percent of online purchases, while online reviews and ratings influenced 48 percent of online shoppers. 0 Comments

Google Trusted Stores Launches with Etailer Grades, Free Purchase Protection

wayfair-google-trusted-store

Google launched a new pilot program today aimed at helping shoppers identify stores that Google trusts. Known as Google Trusted Stores, Google awards a badge to websites with a strong history of reliable shipping and excellent customer service. Google launched a new pilot program today aimed at helping shoppers identify stores that Google trusts. Known as Google Trusted Stores, Google awards a badge to websites with a strong history of reliable shipping and excellent customer service. 0 Comments