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Watch Time Now Impacts Facebook News Feed Video Rankings

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Facebook is updating how it ranks the videos people and Pages upload. The new video ranking considers whether a user has watched a video and for how long. This new metric is in addition to previous considerations such as likes, comments, and shares. The new video ranking considers whether a user has watched a video and for how long, in addition to previous factors such as likes, comments, and shares. 0 Comments

12 Ways to Optimize Press Releases & Avoid Google Penalties

Beware of Press Release Links

Google now calls links in press releases "unnatural" and is mandating nofollowing them. Even though Google took away the anchor text links in press releases (and guest posts and articles), there are still press release optimization opportunities. Google now calls links in press releases "unnatural" and is mandating nofollowing them. Even though Google took away the anchor text links in press releases (and guest posts and articles), there are still press release optimization opportunities. 0 Comments

Search Engine Reputation Management Services

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Companies need to become aware that all their activities can result in well-ranked online messages that can have a huge effect on the perception of their brand. Companies need to become aware that all their activities can result in well-ranked online messages that can have a huge effect on the perception of their brand. 0 Comments

SEW Weekly: Successful In-House SEO Strategy & Google Paid Search Updates

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What happened on SEW weekly last week? Special guests from AOL and Covario shared tips and tricks for more effective in-house SEO; show hosts discussed the leak of 1.1 million Facebook user IDs and Google’s updated AdWords policies. What happened on SEW weekly last week? Special guests from AOL and Covario shared tips and tricks for more effective in-house SEO; show hosts discussed the leak of 1.1 million Facebook user IDs and Google’s updated AdWords policies. 0 Comments

Image Search Branding Opportunities

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Images shown in regular search result pages are seldom clicked, but offer great marketing opportunities. Here’s how commercial websites can benefit the most from image search and how such a small image can attract big attention for your name. Images shown in regular search result pages are seldom clicked, but offer great marketing opportunities. Here’s how commercial websites can benefit the most from image search and how such a small image can attract big attention for your name. 0 Comments

How to Make Money on YouTube

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Hundreds of YouTube partners earn six figures annually from YouTube, and even more are making more than $1,000 every month. You could be, too. Here are some video marketing tips and secrets for YouTube success. Hundreds of YouTube partners earn six figures annually from YouTube, and even more are making more than $1,000 every month. You could be, too. Here are some video marketing tips and secrets for YouTube success. 0 Comments

What SEOs Can Learn from Savvy Affiliates

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SEOs must look outside of our industry and understand our place in the wider range of business-marketing services. Adapting a more sophisticated and holistic approach – with a product, a USP, and a strategy – are key to future-proof success. SEOs must look outside of our industry and understand our place in the wider range of business-marketing services. Adapting a more sophisticated and holistic approach – with a product, a USP, and a strategy – are key to future-proof success. 0 Comments

Orabrush YouTube Case Study: Screw Viral Videos

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Orabrush’s "Reverse Marketing Model" has accumulated more than 39 million views on YouTube by creating high levels of awareness, fostering demand for the product in stores, and forming retail partnerships to meet consumers’ need for convenience. Orabrush’s "Reverse Marketing Model" has accumulated more than 39 million views on YouTube by creating high levels of awareness, fostering demand for the product in stores, and forming retail partnerships to meet consumers’ need for convenience. 0 Comments