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Organic vs. Paid Listings: Do Users Know the Difference?

paid-vs-natural-click-distribution-2012

Research over the past year has shown conflicting data in the battle of paid versus organic search and which clicks are winning. But there’s an underlying issue: Do users really know what they’re getting into when they choose one over the other? Research over the past year has shown conflicting data in the battle of paid versus organic search and which clicks are winning. But there’s an underlying issue: Do users really know what they’re getting into when they choose one over the other? 0 Comments