Articles on Round Search Agency

RSS

Last-Minute SEO - Here Come the Holidays!

lastminseo

If you snoozed all summer and are behind on your holiday SEO strategy - don't panic! There are still methods you can use to have a successful holiday season. If you snoozed all summer and are behind on your holiday SEO strategy - don't panic! There are still methods you can use to have a successful holiday season. 0 Comments

7 Reasons You Should Go to ClickZ Live New York 2014

Expert Roundtables

The first ClickZ Live New York is a must-attend event for marketers and advertisers. Here's an overview of what you'll learn at the show, as well as the networking opportunities that await you in New York City. The first ClickZ Live New York is a must-attend event for marketers and advertisers. Here's an overview of what you'll learn at the show, as well as the networking opportunities that await you in New York City. 0 Comments

7 Ways to Get More Links From Every Piece of Content You Produce

content

Some amazing pieces of content have been created over the years that failed to gain links. Don't let this happen to you. Here's how to effectively plan your promotion strategy, put the content in front of the right audience, and increase reach. Some amazing pieces of content have been created over the years that failed to gain links. Don't let this happen to you. Here's how to effectively plan your promotion strategy, put the content in front of the right audience, and increase reach. 0 Comments

Foursquare Self-Serve Ads Now Open to All Local Businesses

ads-dash-small

Location-based social networking brand Foursquare has rolled out self-serve ads to all advertisers, in an effort to monetize their audience of 40 million users. Here's a look at how the new ads work, and the ad creation process. Location-based social networking brand Foursquare has rolled out self-serve ads to all advertisers, in an effort to monetize their audience of 40 million users. Here's a look at how the new ads work, and the ad creation process. 0 Comments

How to Successfully Launch a New Website & Refresh Your Brand

rocketlaunch2

Launching a new website isn't just about updating your CMS and content, it's also a brand refresh – your opportunity to reshape your company from the inside out. Here's a roadmap of vital elements you'll need for a successful relaunch and rebrand. Launching a new website isn't just about updating your CMS and content, it's also a brand refresh – your opportunity to reshape your company from the inside out. Here's a roadmap of vital elements you'll need for a successful relaunch and rebrand. 0 Comments

A Guide to Google's Think Insights

google-think-insights-website

Filled with insights, tools, case studies, consumer surveys, and trends for numerous industries, Google's Think Insights aims to provide one, definitive Google destination for digital marketers. Perhaps that goal, alone, merits our attention. Filled with insights, tools, case studies, consumer surveys, and trends for numerous industries, Google's Think Insights aims to provide one, definitive Google destination for digital marketers. Perhaps that goal, alone, merits our attention. 0 Comments

Marin Software Files for IPO

forrester-wave-bid-management

While the company still is not profitable, that's because of intense spending on expansion, rather than a lack of revenue. Marin's revenue grew 1,274 percent between 2009 and 2012, despite losing more than $36 million during 2011 and 2012. While the company still is not profitable, that's because of intense spending on expansion, rather than a lack of revenue. Marin's revenue grew 1,274 percent between 2009 and 2012, despite losing more than $36 million during 2011 and 2012. 0 Comments

SEO Recruitment Tips For Employers & Candidates

apprentice-youre-hired

Recruitment is a make-or-break activity for SEO teams. Recruit the right person, you’re golden! Here’s how employers can find a great SEO without paying a “search recruitment consultant” and tips for junior/mid-level SEO pros looking to move up. Recruitment is a make-or-break activity for SEO teams. Recruit the right person, you’re golden! Here’s how employers can find a great SEO without paying a “search recruitment consultant” and tips for junior/mid-level SEO pros looking to move up. 0 Comments

Ditch The Silos – How to Build a Great Content Marketing Team

silos

These days, if all you focus on is SEO, you’re probably not actually that good at it. Why? Because you need to acquire high-quality, natural links, create a social buzz/awareness, reach a targeted audience, and convert those into customers/leads. These days, if all you focus on is SEO, you’re probably not actually that good at it. Why? Because you need to acquire high-quality, natural links, create a social buzz/awareness, reach a targeted audience, and convert those into customers/leads. 0 Comments

131 (Legitimate) Link Building Strategies

131

Link building remains a critical element of marketing – one that is constantly evolving. Stay safe with these creative, proven tactics, including some link building fundamentals, content creation, guest posting, and more. Also: mistakes to avoid. Link building remains a critical element of marketing – one that is constantly evolving. Stay safe with these creative, proven tactics, including some link building fundamentals, content creation, guest posting, and more. Also: mistakes to avoid. 0 Comments

GinzaMetrics Aim to Improve Lagging E-Commerce Campaigns in Real-time

Ginzametrics

Silicon Valley-based Enterprise SEO firm GinzaMetrics has announced the addition of e-commerce and organic search analytics that track transactions through the entire life cycle, negating the need for manual data collection. Silicon Valley-based Enterprise SEO firm GinzaMetrics has announced the addition of e-commerce and organic search analytics that track transactions through the entire life cycle, negating the need for manual data collection. 0 Comments

10 Key Things I Learned From Working at a Search Startup

Top Tips...

I’ve learned a lot in my time in the search community, which has always been generous with its knowledge. In my continuing effort to give back, here are 10 important tips, from search marketing, to B2B marketing, and life at a startup. I’ve learned a lot in my time in the search community, which has always been generous with its knowledge. In my continuing effort to give back, here are 10 important tips, from search marketing, to B2B marketing, and life at a startup. 0 Comments

SearchDay: Back To Roots Edition - May 18, 2011

searchday

SearchDay used to be the name of our SEW email newsletter - now renamed SEW Daily. However, SearchDay originally began life as a daily blog post linking to discussions around the web. Today we bring that tradition back to Search Engine Watch. SearchDay used to be the name of our SEW email newsletter - now renamed SEW Daily. However, SearchDay originally began life as a daily blog post linking to discussions around the web. Today we bring that tradition back to Search Engine Watch. 0 Comments