Articles on Robert Cialdini

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Build Relationships, Not Links

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Building relationships isn’t about trying to influence machines – it’s about trying to influence people. Here’s how tapping into the study of human behavior can help us better understand people’s actions and build stronger ties post-Penguin/Panda. Building relationships isn’t about trying to influence machines – it’s about trying to influence people. Here’s how tapping into the study of human behavior can help us better understand people’s actions and build stronger ties post-Penguin/Panda. 0 Comments

Susan Bratton Talks Persuasion, Seduction & Conversion at SES San Francisco

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In a keynote packed with tools and real-life persuasion marketing lessons, Digital Life Media Co-founder and CEO Susan Bratton's SES SF 2011 presentation on Conversion Triggers included a particularly sexy case study. In a keynote packed with tools and real-life persuasion marketing lessons, Digital Life Media Co-founder and CEO Susan Bratton's SES SF 2011 presentation on Conversion Triggers included a particularly sexy case study. 0 Comments