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How To Write the Best PPC Ad Copy & Beat Your Competitors

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While you can to design systems that allow you to create the best ad copy by constantly split testing, it's much easier to shortcut the process and "steal" from your competitors. Identify the elements your competitors are using three simple steps. While you can to design systems that allow you to create the best ad copy by constantly split testing, it's much easier to shortcut the process and "steal" from your competitors. Identify the elements your competitors are using three simple steps. 0 Comments

From Search to Cash Register: eBay Connects the Dots

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While search is good at commercial intent, I'm not convinced that social media and commerce have chocolate and peanut butter love. But if there is a killer app, it will be found by the developers to which eBay is handing the keys to the kingdom. While search is good at commercial intent, I'm not convinced that social media and commerce have chocolate and peanut butter love. But if there is a killer app, it will be found by the developers to which eBay is handing the keys to the kingdom. 0 Comments