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Mobile Paid Search Spend Up 98% Globally vs. Last Year [Report]

media-spend-by-device-covario

Covario released its quarterly report that looks at global paid search spend. Mobile online advertising saw a 98 percent increase in spend year-over-year (YoY) and 6 percent increase quarter-over-quarter (QoQ) globally. Overall, spend was up 21 percent YoY and 2 percent QoQ worldwide. Covario reports a 21 percent year-over-year spend increase and 2 percent QoQ boost amongst its high tech, consumer electronics, and retail clients. 0 Comments