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Extreme Couponing: Searching for the Deals

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Search has emerged as a critical tool in coupon-gathering and can tell us quite a bit about how your marketing strategy should evolve. Retailers who don’t engage with consumers on this turf just might find themselves left out in the cold. Search has emerged as a critical tool in coupon-gathering and can tell us quite a bit about how your marketing strategy should evolve. Retailers who don’t engage with consumers on this turf just might find themselves left out in the cold. 0 Comments

Google Opens Wallet to Buy Smartphone Loyalty Card Startup Punchd

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Punchd, a smartphone-based loyalty card business, has been acquired by Google for an amount believed to be more than $10 million. It is widely speculated that Google will use the service as part of its Google Wallet mobile payment system. Punchd, a smartphone-based loyalty card business, has been acquired by Google for an amount believed to be more than $10 million. It is widely speculated that Google will use the service as part of its Google Wallet mobile payment system. 0 Comments