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When Do You Add UX to Your Design?

UX Salt and Pepper

It's not so much if you add user experience to your process, but when you add UX that makes the most impact. The key to success is focusing on solving a problem from the users' perspective, instead of the marketing or technology perspectives. Your clients will be amazed at how much design and development time they actually save by spending the time to clearly define a user's problem, up front. 0 Comments

Task Analysis: The Key UX Design Step Everyone Skips

Shopping Cart

Task analysis is a step-by-step analysis of the users' task, from their perspective. Taking this approach to user research and task analysis will help you discover unmet opportunities to leapfrog your competition and dominate your market. Task analysis is a step-by-step analysis of the users' task, from their perspective. Taking this approach to user research and task analysis will help you discover unmet opportunities to leapfrog your competition and dominate your market. 0 Comments

The 4 Levels of UX Design

Under the Hood

Knowing a few key things about strategy and tactics makes all the difference between designing a struggling website and a successful one. These examples and tips illustrate successful approaches to UX design that you can apply to your site. Knowing a few key things about strategy and tactics makes all the difference between designing a struggling website and a successful one. These examples and tips illustrate successful approaches to UX design that you can apply to your site. 0 Comments

Is NYT Link Baiting With Link Outings?

The New York Times shows interest in the SEO space, but once again shows they still do not fully understand it. Do marketing companies wanting to get recognition just have to pull a link report about an industry and pass it along to the newspaper? The New York Times shows interest in the SEO space, but once again shows they still do not fully understand it. Do marketing companies wanting to get recognition just have to pull a link report about an industry and pass it along to the newspaper? 0 Comments