Articles on PPC marketing

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10 Reasons to Hire a PPC Management Expert

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PPC advertising will deliver targeted traffic, but it takes technical know-how to do it properly. An expert paid search analyst reviews every facet of your account, looking for areas to improve leads and sales. Here's why you should hire one. PPC advertising will deliver targeted traffic, but it takes technical know-how to do it properly. An expert paid search analyst reviews every facet of your account, looking for areas to improve leads and sales. Here's why you should hire one. 0 Comments

5 Ways to Unlock the Value of the AdWords Dimensions Tab

AdWords Dimensions Tab

The Dimensions tab in Google AdWords has a lot of data that you can tap into to identify insights that will take your account to the next level. Here are five ways to use the information to optimize your campaigns and get ahead of the competition. The Dimensions tab in Google AdWords has a lot of data that you can tap into to identify insights that will take your account to the next level. Here are five ways to use the information to optimize your campaigns and get ahead of the competition. 0 Comments

Flu Shots & Symptoms: The Winter 2013 Outbreak of PPC Spending

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Pharmacies made impressive use of the flu outbreak, the public attempted to diagnose themselves whether it was for the flu or otherwise, and 12 months made a huge difference in the amount of results encompassing winter-related illnesses. Pharmacies made impressive use of the flu outbreak, the public attempted to diagnose themselves whether it was for the flu or otherwise, and 12 months made a huge difference in the amount of results encompassing winter-related illnesses. 0 Comments

Why Do Some Sites Rank Faster Than Others?

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SEO prospects continue to ask, “How long until I’ll see results”? As with most things in SEO, the question begs more questions: how do you measure results and success, or define ROI? It’s not a simple question. And it doesn’t have a simple answer. SEO prospects continue to ask, “How long until I’ll see results”? As with most things in SEO, the question begs more questions: how do you measure results and success, or define ROI? It’s not a simple question. And it doesn’t have a simple answer. 0 Comments